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person:"Homburg, Christian"
~person:"Menon, Ajay"
~person:"Tecklenburg, Tim"
~subject:"Befragung"
~subject:"Customer value"
~subject:"Kundenwert"
~subject:"Marketing-Mix"
~subject:"Preismanagement"
~subject:"Product management"
~type_genre:"Article in journal"
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Search: subject_exact:"Supplier relationship management"
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Befragung
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17
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17
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Homburg, Christian
Menon, Ajay
Tecklenburg, Tim
Keränen, Joona
6
Kleinaltenkamp, Michael
5
Ulaga, Wolfgang
5
Choi, Tsan-Ming
4
Eggert, Andreas
4
Hinterhuber, Andreas
4
Zhang, Jianxiong
4
Baumann, Jasmin
3
Corsaro, Daniela
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Jalkala, Anne
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Sethi, Suresh P.
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2
Ahmadi, Reza H.
2
Amrouche, Nawel
2
Anderson, James C.
2
Aslani, Amin
2
Aust, Gerhard
2
Buscher, Udo
2
Cabiddu, Francesca
2
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2
Chambolle, Claire
2
Chatterjee, Sharmila C.
2
Chung, Wenming
2
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2
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2
Geunes, Joseph
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Gou, Qinglong
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Die Betriebswirtschaft : DBW
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
Journal of business research : JBR
1
Journal of the Academy of Marketing Science
1
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ECONIS (ZBW)
4
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1
Addressing a product management's orphan : how to externally implement product eliminations in a B2B setting
Prigge, Jana-Kristin
;
Homburg, Christian
;
Fürst, Andreas
- In:
Industrial marketing management : the international …
68
(
2018
),
pp. 56-73
Persistent link: https://www.econbiz.de/10011822115
Saved in:
2
Internal and external price search in industrial buying : the moderating role of customer satisfaction
Homburg, Christian
;
Allmann, Jan
;
Klarmann, Martin
- In:
Journal of business research : JBR
67
(
2014
)
8
,
pp. 1581-1588
Persistent link: https://www.econbiz.de/10010379260
Saved in:
3
A customer perspective on product eliminations : how the removal of products affects customers and business relationships
Homburg, Christian
;
Fürst, Andreas
;
Prigge, Jana-Kristin
- In:
Journal of the Academy of Marketing Science
38
(
2010
)
5
,
pp. 531-549
Persistent link: https://www.econbiz.de/10008746859
Saved in:
4
Die Vermarktung von Systemen im Industriegütermarketing
Homburg, Christian
;
Stock-Homburg, Ruth
;
Kühlborn, Sven
- In:
Die Betriebswirtschaft : DBW
65
(
2005
)
6
,
pp. 537-562
Persistent link: https://www.econbiz.de/10003212685
Saved in:
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