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person:"Janssen, Maarten C. W."
~isPartOf:"Journal of current issues and research in advertising : JCIRA"
~person:"Evans, Nathaniel J."
~person:"Wilson, Christopher"
~subject:"Advertising"
~subject:"Consumer Search"
~subject:"Retail trade"
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Advertising
Consumer Search
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Janssen, Maarten C. W.
Evans, Nathaniel J.
Wilson, Christopher
Akhavan, Roya
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Journal of current issues and research in advertising : JCIRA
Discussion paper / Tinbergen Institute
6
International journal of advertising : the review of marketing communications
3
International journal of industrial organization
3
Working papers / Department of Economics, University of Vienna
3
Discussion papers / CEPR
2
Barcelona GSE working paper series : working paper
1
Discussion paper
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Discussion paper / Centre for Economic Policy Research
1
Economics discussion paper series / School of Business and Economics, Loughborough University
1
Economics letters
1
Journal of advertising research
1
Journal of current issues and research in advertising
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of promotion management : innovations in planning and applied research
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Working papers / TSE : WP
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Working papers / Universitat Pompeu Fabra, Department of Economics and Business
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Parents' presumed persuasion knowledge of children's advergames : the influence of advertising disclosure modality and cognitive load
Evans, Nathaniel J.
;
Hoy, Mariea Grubbs
- In:
Journal of current issues and research in advertising : …
37
(
2016
)
2
,
pp. 146-164
Persistent link: https://www.econbiz.de/10011529750
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2
Rethinking the persuasion knowledge model : schematic antecedents and associative outcomes of persuasion knowledge activation for covert advertising
Evans, Nathaniel J.
;
Park, Dooyeon
- In:
Journal of current issues and research in advertising : …
36
(
2015
)
2
,
pp. 157-176
Persistent link: https://www.econbiz.de/10011304683
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