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person:"Khare, Arpita"
~isPartOf:"Asia-Pacific journal of business administration"
~isPartOf:"Direct marketing : an international journal"
~person:"Phau, Ian"
~person:"Stavins, Joanna"
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Consumer behaviour
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3
Product counterfeiting
2
Produktpiraterie
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Mobile Marketing
1
Mobile marketing
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Mobile phone
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Khare, Arpita
Phau, Ian
Stavins, Joanna
Bang, Nguyen
3
Agnihotri, Durgesh
2
Chaturvedi, Pallavi
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Dix, Steve
2
Ferguson, David
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Graf, Raoul
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Jain, Varsha
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Kim, Minjeong
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Kulshreshtha, Kushagra
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Sequeira, Marishka
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Sony, Alisa
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Thurasamy Ramayah
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Tripathi, Vikas
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Ding Hooi Ting
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Asia-Pacific journal of business administration
Direct marketing : an international journal
Working papers / Federal Reserve Bank of Boston
14
Journal of international consumer marketing
12
Journal of fashion marketing and management
11
Marketing intelligence & planning
11
International journal of business competition and growth : IJBCG
10
FRB of Boston Working Paper
9
Research Data Reports Paper
7
Journal of promotion management : JPM
6
Journal of business research : JBR
5
Journal of global marketing
5
Journal of retailing and consumer services
5
FRB of Boston Public Policy Discussion Paper
4
Journal of payments strategy & systems
4
Journal of targeting, measurement and analysis for marketing
4
Public policy discussion papers
4
The international review of retail, distribution and consumer research
4
The journal of brand management : an international journal
4
Australasian marketing journal
3
International journal of Indian culture and business management
3
International journal of consumer studies
3
International journal of services and operations management
3
Journal of marketing analytics : JMA
3
Asia Pacific journal of marketing and logistics
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Country of origin effect : looking back and moving forward
2
European journal of marketing : EJM
2
International journal of business and emerging markets : IJBEM
2
International journal of electronic marketing and retailing : IJEMR
2
International journal of retail & distribution management
2
Journal of banking & finance
2
Journal of customer behaviour
2
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
2
Journal of internet commerce
2
New England economic review
2
Strategic change
2
The journal of consumer marketing
2
Young consumers : insight and ideas for responsible marketers
2
Asia Pacific Journal of Marketing and Logistics Ser.
1
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1
Young consumers' motives for using SMS and perceptions towards SMS advertising
Phau, Ian
;
Teah, Min
- In:
Direct marketing : an international journal
3
(
2009
)
2
,
pp. 97-108
Persistent link: https://www.econbiz.de/10003936993
Saved in:
2
Consumers' willingness to knowingly purchase counterfeit products
Phau, Ian
;
Sequeira, Marishka
;
Dix, Steve
- In:
Direct marketing : an international journal
3
(
2009
)
4
,
pp. 262-281
Persistent link: https://www.econbiz.de/10003935938
Saved in:
3
To buy or not to buy a "counterfeit" Ralph Lauren polo shirt : the role of lawfulness and legality toward purchasing counterfeits
Phau, Ian
;
Sequeira, Marishka
;
Dix, Steve
- In:
Asia-Pacific journal of business administration
1
(
2009
)
1
,
pp. 68-80
Persistent link: https://www.econbiz.de/10003915451
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