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person:"Klade, Manfred"
~person:"Bhaskarabhatla, Ajay"
~person:"Wells, Victoria K."
~source:"econis"
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Klade, Manfred
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How firms compete when they set identical prices : nonprice strategies in the Indian biscuit industry
Antonecchia, Gianluca
;
Bhaskarabhatla, Ajay
- In:
Journal of economics & management strategy : JEMS
32
(
2023
)
4
,
pp. 733-756
Persistent link: https://www.econbiz.de/10014430948
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2
INTOKI : Instrumente und Tools zur Einbindung von KonsumentInnen und Interessensgruppen in die Entwicklung eines nachhaltigen Produkt-Dienstleistungsportofolios ; ein Projektberich...
Haiböck-Sinner, Daniele
;
Lettmayer, Gudrun
;
Klade, Manfred
-
2008
Persistent link: https://www.econbiz.de/10003740771
Saved in:
3
Market segmentation from a behavioral perspective
Wells, Victoria K.
;
Chang, Shing Wan
;
Oliveira-Castro, …
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 128-150)
.
2013
Persistent link: https://www.econbiz.de/10009740377
Saved in:
4
Substitutability and independence : matching analysis of brands and products
Foxall, Gordon R.
;
Wells, Victoria K.
;
Chang, Shing Wan
; …
- In:
Consumer behavior analysis : (a) rational approach to …
,
(pp. 97-112)
.
2013
Persistent link: https://www.econbiz.de/10009740401
Saved in:
5
Substitutability and independence : matching analyses of brands and products
Foxall, Gordon R.
;
Wells, Victoria K.
;
Chang, Shing Wan
; …
- In:
Journal of organizational behavior management
30
(
2010
)
2
,
pp. 145-160
Persistent link: https://www.econbiz.de/10003991307
Saved in:
6
Market segmentation from a behavioral perspective
Wells, Victoria K.
;
Chang, Shing Wan
;
Oliveira-Castro, …
- In:
Journal of organizational behavior management
30
(
2010
)
2
,
pp. 176-198
Persistent link: https://www.econbiz.de/10003991311
Saved in:
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