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person:"Kotler, Philip"
~isPartOf:"Legends in marketing"
~person:"Backhaus, Klaus"
~person:"Chadraba, Petr"
~person:"Sheth, Jagdish N."
~subject:"Consumer behaviour"
~subject:"Internationales Marketing"
~subject:"Konsumentenverhalten"
~subject:"Nonprofit-Organisation"
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Internationales Marketing
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Kotler, Philip
Backhaus, Klaus
Chadraba, Petr
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Wind, Yoram
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Legends in marketing
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010336664
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Global marketing
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337118
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3
Marketing strategy
Wind, Yoram
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2014
Persistent link: https://www.econbiz.de/10010337120
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4
Legends in marketing : Jagdish N. Sheth
Sheth, Jagdish N.
-
2010
Persistent link: https://www.econbiz.de/10003925978
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