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person:"Mantrala, Murali K."
~isPartOf:"Knowledge management strategies for business development"
~person:"Plouffe, Christopher R."
~person:"Singh, Ramendra"
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Knowledge management strategies for business development
Industrial marketing management : the international journal for industrial and high-tech firms
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The journal of personal selling & sales management : JPSSM
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The journal of business & industrial marketing
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Working paper series : WPS
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Journal of global marketing
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Journal of the Academy of Marketing Science
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Marketing letters : a journal of research in marketing
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Arbeitspapiere des Instituts für Betriebswirtschaftslehre, CAU Kiel
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Boundary spanning elements and the marketing function in organizations : concepts and empirical studies
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Handbook of business-to-business marketing
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Handbook of marketing decision models
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Knowledge management for an effective sales and marketing function
Karna, Amit
;
Singh, Ramendra
;
Verma, Sanjay
- In:
Knowledge management strategies for business development
,
(pp. 324-337)
.
2010
Persistent link: https://www.econbiz.de/10003905715
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