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person:"Martos-Partal, Mercedes"
~accessRights:"restricted"
~person:"Cliquet, Gérard"
~person:"Gedenk, Karen"
~person:"Kaswengi, Joseph"
~person:"Riekhof, Hans-Christian"
~person:"Sattler, Henrik"
~person:"Sethuraman, Raj"
~person:"Steenkamp, Jan-Benedict E. M."
~person:"Yagüe Guillén, María Jésus"
~subject:"Bilanzielle Bewertung"
~subject:"Einzelhandel"
~subject:"Spain"
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Bilanzielle Bewertung
Einzelhandel
Spain
Handelsmarke
22
Store brand
22
Retail trade
18
Consumer behaviour
16
Konsumentenverhalten
16
Brand management
12
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12
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Markenartikel
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Category management
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Martos-Partal, Mercedes
Cliquet, Gérard
Gedenk, Karen
Kaswengi, Joseph
Riekhof, Hans-Christian
Sattler, Henrik
Sethuraman, Raj
Steenkamp, Jan-Benedict E. M.
Yagüe Guillén, María Jésus
Gázquez-Abad, Juan Carlos
12
Martínez-López, Francisco J.
10
Diallo, Mbaye Fall
5
Choi, Seung-chan
4
Esteban-Millat, Irene
4
Gómez-Suárez, Mónica
4
Dekimpe, Marnik G.
3
Geyskens, Inge
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Karray, Salma
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Keller, Kristopher Oliver
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Lévy Mangin, Jean-Pierre
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Rubio Benito, Natalia
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Tandon, Nidhi
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Verma, Jayender
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Alan, Yasin
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Alić, Adi
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Assarzadegan, Parisa
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Boyle, Peter J.
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Bronnmann, Julia
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Calvo-Porral, Cristina
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Chen, Jing
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Chung, Hwan
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Colamatteo, Annarita
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De Canio, Francesca
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Duan, Yongrui
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Fornari, Daniele
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Fornari, Edoardo
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Grandi, Sebastiano
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Hejazi, Seyed Reza
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Huang, Zongsheng
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Huo, Jiazhen
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Hökelekli, Gizem
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Inderst, Roman
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International journal of retail & distribution management
3
Journal of retailing and consumer services
3
Journal of retailing
2
SpringerLink / Bücher
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
European journal of international management : EJIM
1
Review of marketing science
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ECONIS (ZBW)
18
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date (oldest first)
1
What is holding private label back in the United States and in emerging markets?
Steenkamp, Jan-Benedict E. M.
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 56-69
Persistent link: https://www.econbiz.de/10014527075
Saved in:
2
The future of private labels : towards a smart private label strategy
Gielens, Katrijn
;
Ma, Yu
;
Namin, Aidin
;
Sethuraman, Raj
; …
- In:
Journal of retailing
97
(
2021
)
1
,
pp. 99-115
Persistent link: https://www.econbiz.de/10012514577
Saved in:
3
Analyzing the effects of private-label supplier disclosure on retailer image
Pérez-Santamaría, Samanta
;
Martos-Partal, Mercedes
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648978
Saved in:
4
How individual value structures shape smart shopping experience and brand choices : an international perspective
Gómez-Suárez, Mónica
;
Quiñones, Myriam
;
Yagüe …
- In:
European journal of international management : EJIM
13
(
2019
)
4
,
pp. 515-532
Persistent link: https://www.econbiz.de/10012065239
Saved in:
5
Definition, conceptualization and measurement of consumer-based retailer brand equity
Troiville, Julien
;
Hair, Joseph F.
;
Cliquet, Gérard
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 73-84
Persistent link: https://www.econbiz.de/10012114123
Saved in:
6
Does the Commercial format influence the effect that store brands' equity has on loyalty to the retailer?
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Yagüe …
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 125-133)
.
2018
Persistent link: https://www.econbiz.de/10013277494
Saved in:
7
A comparison between economic and organic store brands : packaging as a key factor of store brand equity
Jara, Magali
;
Cliquet, Gérard
;
Robert, Isabelle
- In:
International journal of retail & distribution management
45
(
2017
)
11
,
pp. 1298-1316
Persistent link: https://www.econbiz.de/10011815737
Saved in:
8
Creation of consumer loyalty and trust in the retailer through store brands : the moderating effect of choice of store brand name
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Yagüe …
- In:
Journal of retailing and consumer services
34
(
2017
),
pp. 358-368
Persistent link: https://www.econbiz.de/10011629450
Saved in:
9
Store image perceptions and customer knowledge cues in emerging markets : a cross-country investigation in Brazil and Vietnam
Diallo, Mbaye Fall
;
Cliquet, Gérard
- In:
International journal of retail & distribution management
44
(
2016
)
12
,
pp. 1182-1205
Persistent link: https://www.econbiz.de/10011643922
Saved in:
10
Store brand evaluative process in an international context
Gómez-Suárez, Mónica
;
Quinones, Myriam
;
Yagüe …
- In:
International journal of retail & distribution management
44
(
2016
)
7
,
pp. 754-771
Persistent link: https://www.econbiz.de/10011595594
Saved in:
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