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person:"Martos-Partal, Mercedes"
~isPartOf:"Business research quarterly : BRQ"
~isPartOf:"The international review of retail, distribution and consumer research"
~language:"eng"
~person:"Grandi, Sebastiano"
~person:"Kaswengi, Joseph"
~person:"Riekhof, Hans-Christian"
~person:"Rubio Benito, Natalia"
~person:"Sattler, Henrik"
~person:"Steenkamp, Jan-Benedict E. M."
~subject:"Bilanzielle Bewertung"
~subject:"Einzelhandel"
~subject:"Retail trade"
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Bilanzielle Bewertung
Einzelhandel
Retail trade
Handelsmarke
5
Store brand
5
Consumer behaviour
4
Konsumentenverhalten
4
Brand loyalty
3
Markentreue
3
Beziehungsmarketing
2
Brand
2
Brand management
2
Markenartikel
2
Markenführung
2
Relationship marketing
2
Betriebliche Wertschöpfung
1
Brand image
1
Dienstleistungsqualität
1
Einzelhandelspreis
1
Food retailing
1
Industrialized countries
1
Industrieländer
1
Italien
1
Italy
1
Lebensmitteleinzelhandel
1
Markenimage
1
Retail assortment
1
Retail price
1
Service quality
1
Sortiment
1
Spain
1
Spanien
1
Value creation
1
brand identification
1
formativ model
1
loyalty to commercial chain
1
market mavenism
1
multigroup analysis of heavy and light buyers of store brands
1
perceived value
1
store brand
1
value consciousness
1
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3
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English
Author
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Martos-Partal, Mercedes
Grandi, Sebastiano
Kaswengi, Joseph
Riekhof, Hans-Christian
Rubio Benito, Natalia
Sattler, Henrik
Steenkamp, Jan-Benedict E. M.
Alić, Adi
1
Anselmsson, Johan
1
Belli, Alex
1
Calvo-Porral, Cristina
1
Carcelén, Sonia
1
Choi, Laee
1
Collins, Alan M.
1
Cristini, Guido
1
Diaz-Bustamante, Mónica
1
Glynn, Mark S.
1
González-Benito, Oscar
1
Huddleston, Patricia
1
Johansson, Ulf
1
Larson, Ronald B.
1
Laurini, Fabrizio
1
Lévy Mangin, Jean-Pierre
1
Maglaras, George
1
Marchi, Gianluca
1
Martinelli, Elisa
1
Mujkic, Alisa
1
Nord°as, Hildegunn Kyvik
1
Oubiña, Javier
1
Puelles, Maria
1
Shannon, Randall
1
Timmor, Yaron
1
Vilaseñor, Nieves
1
Villaseñor, Nieves
1
Widjaja, Tiza
1
Yagüe Guillén, María Jésus
1
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Business research quarterly : BRQ
The international review of retail, distribution and consumer research
Journal of retailing and consumer services
5
Marketing letters : a journal of research in marketing
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
1
Journal of business economics and management
1
Journal of retailing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Psychology & marketing
1
Schmalenbach business review : sbr
1
The journal of product & brand management
1
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ECONIS (ZBW)
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1
Consumer identification with store brands : differences between consumers according to their brand loyalty
Rubio Benito, Natalia
;
Villaseñor, Nieves
;
Oubiña, Javier
- In:
Business research quarterly : BRQ
18
(
2015
)
2
,
pp. 111-126
Persistent link: https://www.econbiz.de/10010533280
Saved in:
2
Perceived value of retail service and loyalty to the commercial chain : the role of propensity to buy store brands
Rubio Benito, Natalia
;
Vilaseñor, Nieves
;
Yagüe …
- In:
The international review of retail, distribution and …
23
(
2013
)
5
,
pp. 493-510
Persistent link: https://www.econbiz.de/10010222160
Saved in:
3
The effects of store brand loyalty on store loyalty : evidence from the Spanish market
Martos-Partal, Mercedes
;
González-Benito, Oscar
- In:
The international review of retail, distribution and …
19
(
2009
)
3
,
pp. 273-288
Persistent link: https://www.econbiz.de/10003904688
Saved in:
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