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person:"McGregor-Lowndes, Myles"
~person:"Bauer, Rudolph"
~person:"Donkers, Bas"
~subject:"Advertising effects"
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McGregor-Lowndes, Myles
Bauer, Rudolph
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ERIM report series research in management
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International journal of nonprofit & voluntary sector marketing
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ECONIS (ZBW)
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Does irritation induced by charitable direct mailings reduce donations?
Diepen, Merel van
(
contributor
);
Donkers, Bas
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003791622
Saved in:
2
Marketing charitable bequests to lawyers
McGregor-Lowndes, Myles
;
Hannah, Frances
- In:
International journal of nonprofit & voluntary sector …
17
(
2012
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10009709038
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