Marketing charitable bequests to lawyers
Year of publication: |
2012
|
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Authors: | McGregor-Lowndes, Myles ; Hannah, Frances |
Published in: |
International journal of nonprofit & voluntary sector marketing. - Malden, Mass. : Wiley-Blackwell, ISSN 1479-103X, ZDB-ID 2093810-X. - Vol. 17.2012, 1, p. 1-12
|
Subject: | Gemeinnützige Organisation | Charitable organization | Nonprofit-Marketing | Nonprofit marketing | Erbe | Inheritance | Rechtsberatung | Legal services | Werbewirkung | Advertising effects | Informationsverbreitung | Information dissemination | USA | United States |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Notes: | Systemvoraussetzung: Acrobat Reader |
Other identifiers: | 10.1002/nvsm.413 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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