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person:"Meffert, Heribert"
type_genre:"Collection of articles of several authors"
~person:"Pardalos, Panos M."
~person:"Sydow, Jörg"
~subject:"Corporate reputation"
~type_genre:"Nachschlagewerk"
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28.04.1995
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Meffert, Heribert
Pardalos, Panos M.
Sydow, Jörg
Adamus-Matuszyńska, Anna
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Markenmanagement : identitätsorientierte Markenführung und praktische Umsetzung ; mit Best Practice-Fallstudien
Meffert, Heribert
(
ed.
);
Burmann, Christoph
(
contributor
); …
-
2005
-
2., vollst. überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10002536862
Saved in:
2
Markenmanagement : Grundfragen der identitätsorientierten Markenführung ; mit Best Practice-Fallstudien
Meffert, Heribert
(
ed.
)
-
2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001639661
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