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person:"Miller, Dale"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Material zur angewandten Geographie"
~person:"Berg, Per Olof"
~person:"Beyer, Rolf"
~subject:"Markenimage"
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Markenimage
Stadtmarketing
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Regionales Marketing
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30.03.1995
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Brand image
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City marketing
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Deutschland
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East Germany
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Magdeburg <1995>
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Marketing
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Ostdeutschland
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Miller, Dale
Berg, Per Olof
Beyer, Rolf
Cornelius, Nelarine
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Kaplan, Melike Demirbag
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Kurtulus, Kemal
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European journal of marketing : EJM
Material zur angewandten Geographie
The journal of brand management : an international journal
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Multiple stakeholders and multiple city brand meanings
Merrilees, Bill
;
Miller, Dale
;
Herington, Carmel
- In:
European journal of marketing : EJM
46
(
2012
)
7/8
,
pp. 1032-1047
Persistent link: https://www.econbiz.de/10009572847
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