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person:"Nies, Salome"
~subject:"Consumer behaviour"
~subject:"Handelsmarke"
~subject:"Retail price"
~type_genre:"Article in journal"
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Nies, Salome
Martos-Partal, Mercedes
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Harvard-Business-Manager : das Wissen der Besten
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Psychology & marketing
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ECONIS (ZBW)
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Does private label quality influence consumers' decision on where to shop?
Nies, Salome
;
Natter, Martin
- In:
Psychology & marketing
29
(
2012
)
4
,
pp. 279-292
Persistent link: https://www.econbiz.de/10009534083
Saved in:
2
Eigenmarken für das Image
Nies, Salome
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
4
,
pp. 8-11
Persistent link: https://www.econbiz.de/10009514426
Saved in:
3
Are private label users attractive targets for retailer coupons?
Nies, Salome
;
Natter, Martin
- In:
International journal of research in marketing : IJRM ; …
27
(
2010
)
3
,
pp. 281-291
Persistent link: https://www.econbiz.de/10008664484
Saved in:
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