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person:"Robb, Alicia M."
~person:"Coffey, Amy Jo"
~person:"Fan, Jessie X."
~subject:"Hispano-Amerikaner"
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Robb, Alicia M.
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Family and consumer sciences research journal
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ECONIS (ZBW)
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Understanding the invisibility of the Asian-American television audience : why marketers often overlook an audience of "model" consumers
Coffey, Amy Jo
- In:
Journal of advertising research
53
(
2013
)
1
,
pp. 101-118
Persistent link: https://www.econbiz.de/10009745858
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Ethnic differences in household expenditure patterns
Fan, Jessie X.
- In:
Family and consumer sciences research journal
26
(
1998
)
4
,
pp. 371-400
Persistent link: https://www.econbiz.de/10001245748
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