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person:"Van Den Bulte, Christophe"
~subject:"Innovationsdiffusion"
~subject:"social contagion"
~type:"article"
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Innovationsdiffusion
social contagion
Consumer behaviour
4
Konsumentenverhalten
4
New product development
4
Produktentwicklung
4
Duration analysis
3
Innovation diffusion
3
Social network
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Soziales Netzwerk
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Statistische Bestandsanalyse
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Medical device
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Medizinprodukt
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Meinung
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Opinion
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Social Web
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Social web
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USA
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United States
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Dauer
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Duration
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Social status
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Sozialer Status
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Statistical method
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Statistische Methode
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hazard model
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nested case-control design
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new product adoption
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social networks
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Van Den Bulte, Christophe
Iyengar, Radha
2
Valente, Thomas W.
2
Burton, Michael P.
1
Carmignani, Fabrizio
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Chandrasekaran, Deepa
1
Dadi, Leggesse
1
Doole, Graeme J.
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Godes, David
1
Hailu, Atakelty
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Hu, Yansong
1
Khataza, Robertson R. B.
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Kim, Sang-hoon
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Kler, Parvinder
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Kragt, Marit E.
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Lee, Youseok
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Levin, Sharon G.
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Ozanne, Adam
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Stephan, Paula E.
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Tellis, Gerard J.
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
3
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Nonmonotonic status effects in new product adoption
Hu, Yansong
;
Van Den Bulte, Christophe
- In:
Marketing science : the marketing journal of the …
33
(
2014
)
4
,
pp. 509-533
Persistent link: https://www.econbiz.de/10010402544
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2
Invited comment on "opinion leadership and social contagion in new product diffusion"
Godes, David
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 224-229
Persistent link: https://www.econbiz.de/10009006854
Saved in:
3
Opinion leadership and social contagion in new product diffusion
Iyengar, Radha
;
Van Den Bulte, Christophe
;
Valente, …
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
2
,
pp. 195-212
Persistent link: https://www.econbiz.de/10009006876
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