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source:"econis"
~accessRights:"restricted"
~isPartOf:"Journal of strategic marketing"
~subject:"Consumer behaviour"
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Consumer behaviour
Beziehungsmarketing
92
Relationship marketing
92
Konsumentenverhalten
45
Customer satisfaction
27
Kundenzufriedenheit
27
Brand management
17
Markenführung
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Marketing management
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Marketingmanagement
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Lieferantenmanagement
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Supplier relationship management
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Value creation
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Customer integration
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Internet marketing
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Online-Marketing
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Einzelhandel
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Retail trade
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Customer value
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relationship marketing
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Online-Handel
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Roy, Sanjit
3
Fernandes, Teresa
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Japutra, Arnold
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Ahmad, Bilal
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Ahmed, Sohel
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Akbar, Muhammad Imad Ud Din
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Almubarak, Alanoud F.
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Amawate, Vibhas
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Ding Hooi Ting
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Journal of strategic marketing
Journal of retailing and consumer services
391
Journal of business research : JBR
281
International journal of hospitality management
123
The journal of services marketing
73
The journal of product & brand management
65
Asia Pacific journal of marketing and logistics
57
Journal of the Academy of Marketing Science
55
Journal of hospitality marketing & management
52
Journal of travel and tourism marketing
52
Industrial marketing management : the international journal for industrial and high-tech firms
50
International journal of contemporary hospitality management
50
The journal of brand management : an international journal
46
The service industries journal
43
Journal of retailing
42
Marketing intelligence & planning
42
SpringerLink / Bücher
41
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
39
Tourism management : research, policies, practice
39
International journal of retail and distribution management
38
Service business
38
Journal of service management
37
Psychology & marketing
37
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
32
Services marketing quarterly
32
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
31
Journal of promotion management : innovations in planning and applied research
31
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
31
Technological forecasting & social change : an international journal
31
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
29
The international review of retail, distribution and consumer research
29
Journal of marketing
28
Journal of marketing analytics : JMA
27
International journal of internet marketing and advertising : IJIMA
26
Journal of internet commerce
26
European journal of marketing
25
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
25
Management science : journal of the Institute for Operations Research and the Management Sciences
25
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
24
International journal of retail & distribution management
23
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ECONIS (ZBW)
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1
The impact of integrated multi-unit service touchpoints on word-of-mouth recommendations, product satisfaction, and repurchase intentions
Boisvert, Jean
;
Khan, M. Sajid
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 37-57
Persistent link: https://www.econbiz.de/10014302707
Saved in:
2
How perceptions of relationship investment influence customer loyalty : the mediating role of perceived value and the moderating role of relationship proneness
Menidjel, Choukri
;
Bilgihan, Anil
- In:
Journal of strategic marketing
31
(
2023
)
1
,
pp. 296-319
Persistent link: https://www.econbiz.de/10014303204
Saved in:
3
Negative customer engagement in emerging markets : cognitive dimension
Do, Diem Khac Xuan
;
Rahman, Kaleel
;
Robinson, Linda J.
; …
- In:
Journal of strategic marketing
31
(
2023
)
2
,
pp. 370-402
Persistent link: https://www.econbiz.de/10014303306
Saved in:
4
Consumers' propensity for rollover service contracts : the influences of perceived value, convenience and trust on service loyalty
Wilkins, Stephen
;
Hazzam, Joe
;
Megicks, Phil
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 516-531
Persistent link: https://www.econbiz.de/10014304907
Saved in:
5
Validating a multidimensional perspective of relationship marketing on brand attachment, customer loyalty and purchase intentions : a serial mediation model
Ahmad, Bilal
;
Akbar, Muhammad Imad Ud Din
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 669-692
Persistent link: https://www.econbiz.de/10014304946
Saved in:
6
Customers' relationship maintenance and loyalty intentions after a brand transgression : a moderated mediation approach
Banerjee, Shubhomoy
;
Ratnakaram, Sunitha
;
Lohan, Amanish
- In:
Journal of strategic marketing
31
(
2023
)
3
,
pp. 693-717
Persistent link: https://www.econbiz.de/10014304951
Saved in:
7
Consumer retention through phygital experience in omnichannel retailing : role of consumer empowerment and satisfaction
Mishra, Sita
;
Malhotra, Gunjan
;
Chatterjee, Ravi
; …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 749-766
Persistent link: https://www.econbiz.de/10014304964
Saved in:
8
Circle the wagons : measuring the strength of consumers' brand defense
Roy, Sanjit
;
Gaganpreet Singh
;
Japutra, Arnold
;
Javed, …
- In:
Journal of strategic marketing
31
(
2023
)
4
,
pp. 817-837
Persistent link: https://www.econbiz.de/10014304973
Saved in:
9
Visual Search from the perspective of in-store exploration behavior : scale development and validation
Ahmed, Sohel
;
Ding Hooi Ting
- In:
Journal of strategic marketing
31
(
2023
)
5
,
pp. 1029-1052
Persistent link: https://www.econbiz.de/10014305066
Saved in:
10
Blame and service recovery strategies in lateral exchange markets
Ketron, Seth
;
Mai, Enping
- In:
Journal of strategic marketing
30
(
2022
)
1
,
pp. 3-21
Persistent link: https://www.econbiz.de/10013170039
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