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source:"usbk"
~institution:"Gesellschaft zur Erforschung des Markenwesens"
~source:"econis"
~subject:"Marketingmanagement"
~type_genre:"Aufsatz im Buch"
~type_genre:"Konferenzschrift"
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Marketingmanagement
Brand management
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Disch, Wolfgang K. A.
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Gesellschaft zur Erforschung des Markenwesens
American Marketing Association
42
European Society for Opinion and Marketing Research
13
Institut für Betriebswirtschaftslehre des Außenhandels <Wien>
6
DePaul University / College of Commerce
5
Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
5
Fördergesellschaft Marketing an der Universität Augsburg
4
Gesellschaft Entwicklung, Konstruktion, Vertrieb
3
Penzenskij gosudarstvennyj pedagogičeskij universitet im. V.G. Belinskogo
3
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
3
Springer Fachmedien Wiesbaden
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Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
2
Academy of Marketing Science
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Academy of Marketing Science / Annual Conference <2016, Orlando, Fla.>
2
European Advertising Academy
2
Institut für Marketing <Münster, Westfalen>
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Lüneburger Mittelstands-Symposium <1, 1988, Lüneburg>
2
Marketing Research Congress <44, 1991, Luxembourg>
2
Čerkasʹkyj deržavnyj technolohičnyj universytet
2
AMA Summer Academic Conference <2019, Chicago, Ill.>
1
AMA Summer Academic Conference <2021, Online>
1
AMA Summer Academic Conference <2023, San Francisco, Calif.>
1
AMA Summer Academic Conference: Bridging Gaps Marketing in an Age of Disruption <2020, Online>
1
AMA Winter Academic Conference <2020, San Diego, Calif.>
1
AMA Winter Academic Conference <2021, Online>
1
AMA Winter Academic Conference <2024, Online>
1
AMA Winter Academic Conference <2024, Saint Pete Beach, Fla.>
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AMS World Marketing Congress <22., 2019, Edinburgh>
1
Academy of Marketing
1
Academy of Marketing Science / World Marketing Congress <23., 2023, Canterbury>
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Air Transport Research Society
1
Athens Institute for Education and Research
1
Augsburger Marketingtag <19, 1993, Augsburg>
1
Belorusskij Gosudarstvennyj Ekonomičeskij Universitet <Minsk>
1
Berufsverband Deutscher Markt- und Sozialforscher
1
Bundesverband Bürowirtschaft
1
Conference on America, Japan and EC '92, the Prospects for Marketing, Advertising and Research <1990, Venedig>
1
Conference on International Marketing Research: New Tasks, New Methods, New Scenarios <1991, Ljubljana>
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <16, 2008, Wien>
1
Conference on Marketing and Business Strategies for Central & Eastern Europe <17, 2009, Wien>
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USB Cologne (EcoSocSci)
ECONIS (ZBW)
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Die digitale Beschleunigung verlangt mehr Markenführung
Disch, Wolfgang K. A.
(
contributor
)
-
Markendialog <19., 2015, Berlin>
;
Gesellschaft zur …
-
2015
Persistent link: https://www.econbiz.de/10014010155
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2
Markenführung vor drei großen Herausforderungen : Markendialog, Februar 2012
Disch, Wolfgang K. A.
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009537726
Saved in:
3
Markenkommunikation auf dem Prüfstand : [Markendialog, Februar 2003]
Lips, Peter
(
ed.
)
-
2003
Persistent link: https://www.econbiz.de/10003467793
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