//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
source:"usbk"
~person:"Becker, Michael"
~person:"Fritz, Wolfgang"
~person:"Schwarz, Torsten"
~source:"econis"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Online marketing"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Internet marketing
2
Online-Marketing
2
Advertising effects
1
Consumer behaviour
1
Konsumentenverhalten
1
Mobile communications
1
Mobilkommunikation
1
Welt
1
Werbewirkung
1
World
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Collection of articles of several authors
14
Sammelwerk
14
Graue Literatur
10
Non-commercial literature
10
Arbeitspapier
9
Guidebook
9
Ratgeber
9
Working Paper
9
Aufsatzsammlung
7
Aufsatz im Buch
4
Book section
4
Hochschulschrift
4
Article in journal
2
Bibliografie enthalten
2
Bibliography included
2
Case study
2
Fallstudie
2
Handbook
2
Handbuch
2
Bibliografie
1
Biografie
1
Festschrift
1
Glossar enthalten
1
Glossary included
1
Lehrbuch
1
Textbook
1
more ...
less ...
Language
All
German
1
English
1
Author
All
Becker, Michael
Fritz, Wolfgang
Schwarz, Torsten
Tucker, Catherine
23
Dwivedi, Yogesh Kumar
22
Law, Chun Hung Roberts
22
Goldfarb, Avi
17
Rita, Paulo
16
Harrigan, Paul
15
Skiera, Bernd
15
Ko, Eunju
14
Bigné Alcañiz, J. Enrique
13
Filieri, Raffaele
13
Ghose, Anindya
13
Hudders, Liselot
13
Loureiro, Sandra Maria Correia
13
Wilbur, Kenneth C.
13
Grewal, Dhruv
12
Jansen, Bernard J.
12
Karjaluoto, Heikki
12
Kumar, Vikas
12
Michaelidou, Nina
12
Okumus, Fevzi
12
Pauwels, Koen
12
Pelsmacker, Patrick de
12
Smith, Katherine Taken
12
Fesenmaier, Daniel R.
11
Vrontis, Demetris
11
Whinston, Andrew B.
11
Ahuja, Vandana
10
Bilgihan, Anil
10
Choi, Yung Kyun
10
Dens, Nathalie
10
Jerath, Kinshuk
10
Kim, Juran
10
Milne, George R.
10
Okazaki, Shintaro
10
Pitt, Leyland F.
10
Rahman, Zillur
10
Sreejesh, S.
10
Xiang, Zheng
10
Akram, Umair
9
Balseiro, Santiago R.
9
more ...
less ...
Published in...
All
Journal of targeting, measurement and analysis for marketing
1
Zeitschrift der Unternehmensberatung : ZUb
1
Source
All
USB Cologne (EcoSocSci)
ECONIS (ZBW)
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
What is in the data? : leveraging mobile ad network data
Becker, Michael
- In:
Journal of targeting, measurement and analysis for marketing
16
(
2007/08
)
1
,
pp. 3-6
Persistent link: https://www.econbiz.de/10003698715
Saved in:
2
Trends im Online-Marketing : eine Bestandsaufnahme
Schwarz, Torsten
- In:
Zeitschrift der Unternehmensberatung : ZUb
2
(
2007
)
4
,
pp. 182-185
Persistent link: https://www.econbiz.de/10003573550
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->