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subject:"Benutzerfreundlichkeit"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~subject:"Brand management"
~subject:"United States"
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Benutzerfreundlichkeit
Brand management
United States
Website
4
Consumer behaviour
3
Konsumentenverhalten
3
Markenführung
3
Brand image
2
Confidence
2
Markenimage
2
Vertrauen
2
website quality
2
Bewertung
1
Beziehungsmarketing
1
Brand
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Brand awareness
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DMO
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Destination website evaluation
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Dienstleistungsqualität
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E-commerce
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Electronic Commerce
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Emotion
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Evaluation
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Higher education institution
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Hochschule
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Hotel industry
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Hotellerie
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India
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Indien
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Internet marketing
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Maharashtra tourism
1
Markenartikel
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Marketing management
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Marketingmanagement
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Online-Marketing
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Public opinion
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Relationship marketing
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Risikoaversion
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Risk aversion
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Sensory marketing
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Chaifetz, Marshal
1
Chung, Kim-choy
1
Jeong, Miyoung
1
Lee, Seonjeong
1
Oh, Haemoon
1
Smith, Nicholas Pace
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of fashion marketing and management
8
Journal of internet commerce
8
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
7
Tourism management : research, policies, practice
7
Journal of business research : JBR
5
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
5
Journal of vacation marketing : an international journal
5
International journal of business information systems : IJBIS
4
International journal of electronic business
4
International journal of electronic marketing and retailing : IJEMR
4
International journal of internet marketing and advertising : IJIMA
4
Journal of electronic commerce research : JECR
4
Journal of marketing communications
4
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
Tourism management perspectives : TMP
4
Electronic commerce research
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
International journal of e-business research : an official publication of the Information Resources Management Association
3
International journal of hospitality management
3
International journal of pharmaceutical and healthcare marketing : IJPHM
3
International journal of selection and assessment
3
Journal of advertising : official publication of the American Academy of Advertising
3
Journal of advertising research
3
Journal of business and economic perspectives
3
Journal of promotion management : JPM
3
Journal of promotion management : innovations in planning and applied research
3
Journal of travel and tourism marketing
3
SpringerLink / Bücher
3
Business - Innovation - High Tech
2
Contemporary research in e-branding
2
Corporate reputation review : an international journal
2
Electronic commerce research and applications
2
European research on management and business economics
2
Global business review
2
Global journal of business research : GJBR
2
Health marketing quarterly
2
International journal of business innovation and research
2
International journal of contemporary hospitality management
2
International journal of electronic customer relationship management : IJECRM
2
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ECONIS (ZBW)
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Follow the leader or go your own way : the use of logos and branding in AmeriCorps and similar federally funded service grant programs as a pre-cursor to sustainable branding
Chaifetz, Marshal
;
Smith, Nicholas Pace
- In:
Journal of global scholars of marketing science : …
30
(
2020
)
4
,
pp. 358-366
Persistent link: https://www.econbiz.de/10012286206
Saved in:
2
Enhancing customers' positive responses : applying sensory marketing to the hotel website
Lee, Seonjeong
;
Jeong, Miyoung
;
Oh, Haemoon
- In:
Journal of global scholars of marketing science : …
28
(
2018
)
1
,
pp. 68-85
Persistent link: https://www.econbiz.de/10011879719
Saved in:
3
Antecedents of brand trust in online tertiary education : a tri-nation study
Chung, Kim-choy
- In:
Journal of global scholars of marketing science : …
22
(
2012
)
1
,
pp. 24-44
Persistent link: https://www.econbiz.de/10010405833
Saved in:
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