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subject:"Beschaffung"
~person:"Ndubisi, Nelson Oly"
~subject:"Business-to-business marketing"
~subject:"Lieferantenmanagement"
~type_genre:"Collection of articles of several authors"
~type_genre:"Fallstudie"
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Search: subject_exact:"Lieferantenbeziehungen"
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Beschaffung
Business-to-business marketing
Lieferantenmanagement
B-to-B-Marketing
2
Supplier relationship management
2
Beziehungsmarketing
1
KMU
1
Marketing
1
Marketing management
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Marketingmanagement
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SME
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Collection of articles of several authors
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English
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Ndubisi, Nelson Oly
Bruhn, Manfred
9
Kleinaltenkamp, Michael
9
Bogaschewsky, Ronald
7
Fritz, Melanie
7
Homburg, Christian
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Dangelmaier, Wilhelm
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Hartmann, Horst
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Stölzle, Wolfgang
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Zentes, Joachim
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Eßig, Michael
5
Helmke, Stefan
5
Lacity, Mary Cecelia
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Lasch, Rainer
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Sydow, Jörg
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Willcocks, Leslie
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Ahlert, Dieter
4
Brem, Alexander
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Larimo, Jorma
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Pfohl, Hans-Christian
4
Plinke, Wulff
4
Aoki, Katsuki
3
Aune, Tina B.
3
Backhaus, Klaus
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Boutellier, Roman
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Brost, Heike
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Dahmen, Andreas
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Fischer, Michael
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Ford, David
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Hofbauer, Günter
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Kilper, Heiderose
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Lippmann, Ingo
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Mashhour, Tarek
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Miskell, Peter
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Narasimhan, Ram
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Pepels, Werner
3
Salo, Jari
3
Schiefer, Gerhard
3
Schiefer, Gerhard W.
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Simchi-Levi, David
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Van Wassenhove, Luk N.
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Industrial marketing management : the international journal for industrial and high-tech firms
1
Psychology & marketing
1
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ECONIS (ZBW)
2
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Special issue: Marketing relationships in the new millennium B2B sector
Ndubisi, Nelson Oly
(
ed.
);
Nataraajan, Rajan
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011458421
Saved in:
2
Special issue on industrial marketing strategy and B2B management by SMEs
Ndubisi, Nelson Oly
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008991590
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