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subject:"Betriebswirtschaftslehre"
~isPartOf:"Critical marketing : issues in contemporary marketing"
~subject:"Betriebliche Wertschöpfung"
~subject:"Konsumentenverhalten"
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Betriebswirtschaftslehre
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Marketing theory
15
Marketingtheorie
15
Consumer behaviour
3
History of economic thought
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Ökonomische Ideengeschichte
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Kritik
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Dobscha, Susan
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Critical marketing : issues in contemporary marketing
Marketing theory
35
Journal of business research : JBR
15
Industrial marketing management : the international journal for industrial and high-tech firms
13
Journal of macromarketing : examining the interactions among markets, marketing, and society
12
Journal of marketing management : MM
11
Journal of the Academy of Marketing Science
10
Journal of historical research in marketing
9
European journal of marketing : EJM
8
Marketing : ZFP ; journal of research and management
8
Marketing theory and applications
7
The impact of theory on representations of the consumer and the marketing organisation
7
AMS review : official publication of the Academy of Marketing Science
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
6
Journal of marketing management : JMM ; journal of the Academy of Marketing
6
Journal of service management
6
The SAGE handbook of marketing theory
6
Journal of customer behaviour
5
Journal of marketing research : JMR
5
Journal of marketing theory and practice
5
International journal of electronic commerce : IJEC
4
Journal of business economics : JBE
4
Psychology & marketing
4
SAGE library in marketing
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SpringerLink / Bücher
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Expanding disciplinary space : on the potential of critical marketing
3
Gabler Edition Wissenschaft
3
International journal of hospitality management
3
Journal of business-to-business marketing
3
Journal of consumer behaviour : an international research review
3
Journal of macromarketing
3
Management decision : MD
3
Meddelanden från Svenska Handelshögskolan
3
Neue Herausforderungen an das Dienstleistungsmarketing
3
Research in consumer behavior
3
Service business
3
The service industries journal
3
Tourism management : research, policies, practice
3
Australasian marketing journal
2
Berichte aus der Betriebswirtschaft
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ECONIS (ZBW)
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Evolution, biology and consumer research : what Darwin knew that we've forgotten
Hirschman, Elizabeth Caldwell
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 131-155)
.
2008
Persistent link: https://www.econbiz.de/10003673920
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2
Ethnopsychology : a return to reason in consumer behaviour
O'Shaughnessy, John
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 157-181)
.
2008
Persistent link: https://www.econbiz.de/10003673928
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3
An ecofeminist analysis of environmentally sensitive women using qualitative methodology : the emancipatory potential of an ecological life
Dobscha, Susan
;
Ozanne, Julie L.
- In:
Critical marketing : issues in contemporary marketing
,
(pp. 271-300)
.
2008
Persistent link: https://www.econbiz.de/10003674421
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