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subject:"Beziehungsmarketing"
~isPartOf:"Technological forecasting & social change : an international journal"
~isPartOf:"The journal of business & industrial marketing"
~subject:"Customer integration"
~subject:"Mobile business"
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Search: subject_exact:"Customer lifetime value"
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Beziehungsmarketing
Customer integration
Mobile business
Customer value
39
Kundenwert
39
Relationship marketing
22
Betriebliche Wertschöpfung
20
Value creation
20
B-to-B-Marketing
13
Business-to-business marketing
13
Lieferantenmanagement
12
Supplier relationship management
12
Kundenintegration
10
Consumer behaviour
9
Konsumentenverhalten
9
Value co-creation
8
Innovation
5
Marketing management
5
Marketingmanagement
5
Salespeople
4
Strategic management
4
Strategisches Management
4
Verkaufspersonal
4
Mobile communications
3
Mobilkommunikation
3
Social Web
3
Social web
3
Bewertung
2
Brand image
2
Brand management
2
Business network
2
Business process management
2
Business-to-Business marketing
2
Customer lifetime value
2
Customer potential
2
Dienstleistungsqualität
2
Dienstleistungssektor
2
Digitalisierung
2
Digitization
2
Employee retention
2
Evaluation
2
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Undetermined
19
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Article
26
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26
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26
Case study
2
Fallstudie
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English
26
Author
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Caputa, Wiesława
2
Schwepker, Charles H. <Jr.>
2
Amegbe, Hayford
1
Burton, Jamie
1
Buss, Amanda Sória
1
Böhm, Markus
1
Cabanelas, Pablo
1
Callegaro, Aline Marian
1
Chen, Lihan
1
Chen, Shih-Chih
1
Chiang, Lanlung
1
Cobelli, Nicola
1
Confente, Ilenia
1
Cummins, Darryl
1
Dixit, Ashutosh
1
Durkin, Mark
1
Dzandu, Michael D.
1
Echeveste, Márcia Elisa
1
Feng, Shanfei
1
Foroudi, Mohammad Mahdi
1
Foroudi, Pantea
1
Gandy, Anthony
1
Gao, Yanhuan
1
Gewald, Heiko
1
Gligor, David M.
1
Goyal, Praveen
1
Gupta, Samir
1
Gupta, Suraksha
1
Hadjielias, Elias
1
Hajli, Nick
1
Hakola, Jenni
1
Hanu, Charles
1
Holmes, Dawn
1
Huang, Youlin
1
Hui, Laine Tan Hsin
1
Ingram, Thomas N.
1
Jebarajakirthy, Charles
1
Jung, Carlos Fernando
1
Juntunen, Mari
1
Komulainen, Hanna
1
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Published in...
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Technological forecasting & social change : an international journal
The journal of business & industrial marketing
Journal of business research : JBR
62
Industrial marketing management : the international journal for industrial and high-tech firms
58
Journal of retailing and consumer services
34
International journal of hospitality management
20
Journal of the Academy of Marketing Science
18
The journal of services marketing
15
The service industries journal
15
Handbook of research on customer equity in marketing
14
Journal of marketing
14
Journal of strategic marketing
14
SpringerLink / Bücher
14
International journal of contemporary hospitality management
13
Journal of service management
13
Journal of service research : JSR
13
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
13
Journal of creating value
12
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Gabler Edition Wissenschaft
11
Tourism management : research, policies, practice
11
Journal of marketing research : JMR
10
The journal of product & brand management
10
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Marketing theory
9
Service business
9
Business horizons
8
Management decision : MD
8
European management journal
7
International journal of electronic customer relationship management : IJECRM
7
Journal of marketing analytics : JMA
7
Journal of service research
7
The TQM journal : the international review of organizational improvement
7
Cogent business & management
6
Harvard-Business-Manager : das Wissen der Besten
6
Journal of business-to-business marketing
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
6
Journal of marketing management : MM
6
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
6
Journal of service theory and practice : JSTP
6
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ECONIS (ZBW)
26
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1
The outcomes of B2B data-driven customer focused value creation
Holmes, Dawn
;
Zolkiewski, Judith
;
Burton, Jamie
- In:
The journal of business & industrial marketing
38
(
2023
)
6
,
pp. 1295-1315
Persistent link: https://www.econbiz.de/10014276776
Saved in:
2
Being friendly and competent : service robots' proactive behavior facilitates customer value co-creation
Song, Jinzhu
;
Gao, Yanhuan
;
Huang, Youlin
;
Chen, Lihan
- In:
Technological forecasting & social change : an …
196
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014476984
Saved in:
3
Awareness of network security and customer value : the company and customer perspective
Krawczyk-Sokołowska, Izabela
;
Caputa, Wiesława
- In:
Technological forecasting & social change : an …
190
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014441438
Saved in:
4
Value co-creation : a review of literature and future research agenda
Saha, Victor
;
Goyal, Praveen
;
Jebarajakirthy, Charles
- In:
The journal of business & industrial marketing
37
(
2022
)
3
,
pp. 612-628
Persistent link: https://www.econbiz.de/10013165207
Saved in:
5
The effect of equity on value co-creation in business relationships
Gupta, Samir
;
Zhou, Jing
;
Feng, Shanfei
;
Nyadzayo, …
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 385-401
Persistent link: https://www.econbiz.de/10012798429
Saved in:
6
Gamification of mobile money payment for generating customer value in emerging economies : the social impact theory perspective
Dzandu, Michael D.
;
Hanu, Charles
;
Amegbe, Hayford
- In:
Technological forecasting & social change : an …
185
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014233652
Saved in:
7
Value co-creation and co-destruction in service ecosystems : the case of the Reach Now app
Schulz, Thomas
;
Zimmermann, Sina
;
Böhm, Markus
; …
- In:
Technological forecasting & social change : an …
170
(
2021
),
pp. 1-19
Persistent link: https://www.econbiz.de/10012805535
Saved in:
8
A shift in power? : value co-creation through successful crowdfunding
Laffey, Des
;
Durkin, Mark
;
Cummins, Darryl
;
Gandy, Anthony
- In:
Technological forecasting & social change : an …
172
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013174393
Saved in:
9
The potential of web awareness as a determinant of dually defined customer value
Caputa, Wiesława
;
Krawczyk-Sokolowska, Izabela
; …
- In:
Technological forecasting & social change : an …
163
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012667162
Saved in:
10
Consumers' value co-creation in sharing economy : the role of social support, consumers' ethical perceptions and relationship quality
Nadeem, Waqar
;
Juntunen, Mari
;
Shirazi, Farid
;
Hajli, Nick
- In:
Technological forecasting & social change : an …
151
(
2020
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012229295
Saved in:
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