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subject:"Brand"
~isPartOf:"Marketing : ZFP ; journal of research and management"
~isPartOf:"Tourism management : research, policies, practice"
~person:"Berenguer Contrí, Gloria"
~subject:"Brand loyalty"
~subject:"Markenführung"
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Berenguer Contrí, Gloria
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Marketing : ZFP ; journal of research and management
Tourism management : research, policies, practice
Journal of hospitality marketing & management
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The journal of brand management : an international journal
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The impact of value co-creation on hotel brand equity and customer satisfaction
González-Mansilla, Óscar
;
Berenguer Contrí, Gloria
; …
- In:
Tourism management : research, policies, practice
75
(
2019
),
pp. 51-65
Persistent link: https://www.econbiz.de/10012063560
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