//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Brand"
~person:"Adelekan, Saidi Adedeji"
~person:"Hoeffler, Steve"
~subject:"Marketing"
~type_genre:"Aufsatz im Buch"
~type_genre:"Glossary included"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenidentität"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Brand
Marketing
Brand image
3
Markenimage
3
Brand management
2
Markenartikel
2
Markenführung
2
Brand awareness
1
Competitive advantage
1
Consumer behaviour
1
Konsumentenverhalten
1
Market research
1
Marketing management
1
Marketingmanagement
1
Marktforschung
1
USA
1
United States
1
Wettbewerbsvorteil
1
consumer choice
1
customers
1
hypothesis testing
1
sales and business
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Aufsatz im Buch
Glossary included
Book section
3
Reprint
2
Language
All
English
3
Author
All
Adelekan, Saidi Adedeji
Hoeffler, Steve
Aaker, Jennifer
3
Esch, Franz-Rudolf
3
Keller, Kevin Lane
3
Benet-Martínez, Verónica
2
Calder, Bobby J.
2
Elliott, Richard
2
Garolera, Jordi
2
Henderson, Geraldine Rosa
2
Leischnig, Alexander
2
Levy, Sidney J.
2
Sattler, Henrik
2
Schmitt, Bernd
2
Wiedmann, Klaus-Peter
2
Aaker, David A.
1
Abu Bakar bin Abdul Hamid
1
Agbokanzo, Koffi Selom
1
Ahmad, Alaeddin Mohammad Khalaf
1
Ahuvia, Aaron
1
Aiello, Gaetano
1
AlQassimi, Sarah
1
Albert, Noël
1
Alden, Dana
1
Aledin, Samil A.
1
Alford, Bruce L.
1
Allen, Tony
1
Almquist, Eric
1
Alnuaimi, Azza
1
Anusara Sawangchai
1
Asmat Nizam Abdul Talib
1
Austin, Jon R.
1
Auty, Susan
1
Aydın, Hatice
1
Azoulay, Audrey
1
Barbulescu, Adina
1
Barker, Ryan
1
Barnes, Liz
1
Barnes, Stuart J.
1
Barrot, Christian
1
more ...
less ...
Published in...
All
Brand management ; Vol. 1
1
Entrepreneurship and post-pandemic future
1
The evolution of brands : from signals of quality to storehouses of trust
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Why i buy what i buy? : the dynamics of brand awareness on consumers’ choice
Olanipekun, Ojo James
;
Adelekan, Saidi Adedeji
- In:
Entrepreneurship and post-pandemic future
,
(pp. 73-86)
.
2022
Persistent link: https://www.econbiz.de/10013204891
Saved in:
2
The marketing advantages of strong brands
Hoeffler, Steve
;
Keller, Kevin Lane
-
2010
Persistent link: https://www.econbiz.de/10003924114
Saved in:
3
The marketing advantages of strong brands
Hoeffler, Steve
;
Keller, Kevin Lane
-
2009
Persistent link: https://www.econbiz.de/10003784505
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->