//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Brand"
~person:"Agbokanzo, Koffi Selom"
~subject:"Measurement"
~subject:"Tourismusmarketing"
~type_genre:"Aufsatz im Buch"
~type_genre:"Glossary included"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenidentität"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Brand
Measurement
Tourismusmarketing
Brand equity
1
Brand image
1
Brand management
1
Designation of origin
1
Destination management
1
Destinationsmanagement
1
Herkunftsbezeichnung
1
Image
1
Markenführung
1
Markenimage
1
Marketing management
1
Marketing strategy
1
Marketingmanagement
1
Territorial marketing
1
Tourism
1
Tourism marketing
1
Tourismus
1
Touristic destination
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
Glossary included
Book section
1
Conference paper
1
Konferenzbeitrag
1
Language
All
English
1
Author
All
Agbokanzo, Koffi Selom
Aaker, Jennifer
3
Esch, Franz-Rudolf
3
Benet-Martínez, Verónica
2
Calder, Bobby J.
2
Elliott, Richard
2
Gardini, Marco A.
2
Garolera, Jordi
2
Henderson, Geraldine Rosa
2
Keller, Kevin Lane
2
Levy, Sidney J.
2
Mogaji, Emmanuel
2
Park, C. Whan
2
Sattler, Henrik
2
Schmitt, Bernd
2
Wiedmann, Klaus-Peter
2
Aaker, David A.
1
Abu Bakar bin Abdul Hamid
1
Adelekan, Saidi Adedeji
1
Ahlert, Dieter
1
Ahmad, Alaeddin Mohammad Khalaf
1
Ahuvia, Aaron
1
Ajeyalemi, Oladipupo
1
Albert, Noël
1
Alden, Dana
1
Aledin, Samil A.
1
Alford, Bruce L.
1
Allen, Tony
1
Almeida-García, Fernando
1
Almquist, Eric
1
Alvarez, Maria D.
1
Anusara Sawangchai
1
Asmat Nizam Abdul Talib
1
Austin, Jon R.
1
Auty, Susan
1
Aydın, Hatice
1
Azoulay, Audrey
1
Barker, Ryan
1
Barnes, Liz
1
Barnes, Stuart J.
1
more ...
less ...
Published in...
All
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
From Chambord's brand equity to the construction of a touristic destination's image : a reductive marketing approach
Agbokanzo, Koffi Selom
;
Tanchoux, Philippe
- In:
Brand, Label, and Product Intelligence : Second …
,
(pp. 223-245)
.
2022
Persistent link: https://www.econbiz.de/10013338080
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->