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subject:"Consumer behaviour"
~accessRights:"restricted"
~isPartOf:"Journal of marketing"
~isPartOf:"The journal of product & brand management"
~person:"Dahl, Darren W."
~person:"Janakiraman, Ramkumar"
~person:"Schreier, Martin"
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Consumer behaviour
Konsumentenverhalten
5
Beziehungsmarketing
2
Relationship marketing
2
Social Web
2
Social web
2
Viral marketing
2
Virales Marketing
2
difference-in-differences
2
Beschwerdemanagement
1
Brand image
1
Brand management
1
Competition
1
Complaint management
1
Computerspiel
1
Customer satisfaction
1
Data protection
1
Datenschutz
1
Dienstleistungsqualität
1
Distribution channel
1
E-commerce
1
Eating habit
1
Einzelhandel
1
Electronic Commerce
1
Ernährung
1
Ernährungspolitik
1
Ernährungsverhalten
1
Facts Up Front
1
Food
1
IT crime
1
IT-Kriminalität
1
Internet marketing
1
Kundenzufriedenheit
1
Lebensmittel
1
Markenführung
1
Markenimage
1
Nutrition
1
Nutrition policy
1
Online-Marketing
1
Product labelling
1
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English
5
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Dahl, Darren W.
Janakiraman, Ramkumar
Schreier, Martin
Guzman, Francisco
8
Palmatier, Robert W.
6
Haws, Kelly L.
4
Houston, Mark B.
4
MacInnis, Deborah J.
4
Botti, Simona
3
Eckhardt, Giana M.
3
Fang, Eric
3
Hegner, Sabrina
3
Kang, Jiyun
3
Katona, Zsolt
3
Kumar, V.
3
Lamberton, Cait
3
Liu, Yan
3
Loureiro, Sandra Maria Correia
3
Reinartz, Werner J.
3
Rishika, Rishika
3
Swaminathan, Vanitha
3
Walker Reczek, Rebecca
3
Wilbur, Kenneth C.
3
Zhang, Jonathan Z.
3
Affonso, Felipe M.
2
Al-Kwifi, Sam O.
2
Allard, Thomas
2
Bagozzi, Richard P.
2
Bashir, Irfan
2
Bhaduri, Gargi
2
Brooks, Gillian
2
Cai, Fengyan
2
Chandukala, Sandeep R.
2
Davari, Arezoo
2
Du, Katherine M.
2
Dwivedi, Abhishek
2
Fazili, Asif Iqbal
2
Ferraro, Rosellina
2
Flight, Richard L.
2
Giesler, Markus
2
Gordon, Brett R.
2
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Journal of marketing
The journal of product & brand management
Journal of marketing research
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Journal of retailing
2
International journal of hospitality management
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of marketing research : JMR
1
Journal of retailing and consumer services
1
Journal of the Academy of Marketing Science
1
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ECONIS (ZBW)
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1
The upside of negative : social distance in online reviews of identity-relevant brands
Ordabayeva, Nailya
;
Cavanaugh, Lisa A.
;
Dahl, Darren W.
- In:
Journal of marketing
86
(
2022
)
6
,
pp. 70-92
Persistent link: https://www.econbiz.de/10013438826
Saved in:
2
Competitive effects of front-of-package nutrition labeling adoption on nutritional quality : evidence from facts up front-style labels
Lim, Joon Ho
;
Rishika, Rishika
;
Janakiraman, Ramkumar
; …
- In:
Journal of marketing
84
(
2020
)
6
,
pp. 3-21
Persistent link: https://www.econbiz.de/10012309675
Saved in:
3
Social dollars in online communities : the effect of product, user, and network characteristics
Park, Eunho
;
Rishika, Rishika
;
Janakiraman, Ramkumar
; …
- In:
Journal of marketing
82
(
2018
)
1
,
pp. 93-114
Persistent link: https://www.econbiz.de/10011804102
Saved in:
4
The effect of a data breach announcement on customer behavior : evidence from a multichannel retailer
Janakiraman, Ramkumar
;
Lim, Joon Ho
;
Rishika, Rishika
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 85-105
Persistent link: https://www.econbiz.de/10011810267
Saved in:
5
The benefit of becoming friends : complaining after service failures leads customers with strong ties to increase loyalty
Umashankar, Nita
;
Ward, Morgan K.
;
Dahl, Darren W.
- In:
Journal of marketing
81
(
2017
)
6
,
pp. 79-98
Persistent link: https://www.econbiz.de/10011776897
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