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subject:"Consumer behaviour"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~isPartOf:"Journal of retailing and consumer services"
~person:"Ko, Eunju"
~person:"Laroche, Michel"
~subject:"Globalisierung"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Globalisierung
Konsumentenverhalten
8
Brand image
4
Markenimage
4
Brand management
3
Fashion
3
Luxury goods
3
Luxusgüter
3
Markenführung
3
Mode
3
Online retailing
3
Online-Handel
3
Atmospherics
2
Dienstleistungsqualität
2
Internet marketing
2
Online-Marketing
2
Perception
2
Service quality
2
Wahrnehmung
2
Animated images
1
Arousal
1
Attractiveness-ability belief
1
Bekleidungsindustrie
1
Beziehungsmarketing
1
Brand
1
Brand collaboration
1
Brand familarity
1
COVID-19
1
Clothing industry
1
Coffee culture
1
Cognition
1
Collaboration product attributes
1
Computerspiel
1
Consumer happiness
1
Consumer response
1
Consumption behavior
1
Consumption value
1
Coronavirus
1
Cosmopolitanism
1
Customer equity
1
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7
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Article
8
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Article in journal
8
Aufsatz in Zeitschrift
8
Language
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English
8
Author
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Ko, Eunju
Laroche, Michel
Septianto, Felix
20
Thaichon, Park
19
Park, Jungkun
18
Prentice, Catherine
18
Jebarajakirthy, Charles
16
Dhir, Amandeep
14
Paul, Justin
14
Lombart, Cindy
12
Dwivedi, Yogesh Kumar
11
Pantano, Eleonora
11
Kaur, Puneet
10
Klaus, Philipp
10
Mortimer, Gary
10
Otterbring, Tobias
10
Quach, Sara
10
Rana, Nripendra P.
10
Bruwer, Johan
9
Hollebeek, Linda D.
9
Sands, Sean
9
Talwar, Shalini
9
Agag, Gomaa
8
Baier, Daniel
8
Gázquez-Abad, Juan Carlos
8
Ladhari, Riadh
8
Louis, Didier
8
Loureiro, Sandra Maria Correia
8
Baumann, Chris
7
Borges, Adilson
7
Chebat, Jean-Charles
7
Cheng, Julian Ming Sung
7
Das, Gopal
7
Duan, Yongrui
7
Elms, Jonathan
7
Gilboa, Shaked
7
Japutra, Arnold
7
Khan, Imran
7
Lockshin, Lawrence S.
7
Mehrotra, Ankit
7
Northey, Gavin
7
Souiden, Nizar
7
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Published in...
All
Asia Pacific journal of marketing and logistics
Journal of retailing and consumer services
Journal of business research : JBR
49
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
International journal of advertising : the review of marketing communications
4
International journal of advertising : the quarterly review of marketing communications
3
International marketing review
3
International journal of consumer studies
2
Journal of business ethics : JOBE
2
Journal of marketing communications
2
Marketing and multicultural diversity
2
Psychology & marketing
2
Advances in culture, tourism and hospitality research
1
Cross-cultural and critical perspectives on brands
1
Cross-cultural buyer behavior
1
Emerald insight
1
Handbook of strategic e-business management
1
International journal of retail & distribution management
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of international consumer marketing
1
Journal of marketing theory and practice
1
Journal of promotion management : JPM
1
Journal of the Academy of Marketing Science
1
Routledge companions
1
Social and environmental issues in advertising
1
The journal of consumer marketing
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
The service industries journal
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
8
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1
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8
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8
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date (oldest first)
1
The effects of brand collaboration with the online game on customer equity and purchase intention : moderating effect of fashion brand type
Kim, Sang Jin
;
Yoo, Jiwon
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2282-2299
Persistent link: https://www.econbiz.de/10014430228
Saved in:
2
The metaverse experience in luxury brands
Jiang, Qi
;
Kim, Miyea
;
Ko, Eunju
;
Kim, Kyung Hoon
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2501-2520
Persistent link: https://www.econbiz.de/10014430263
Saved in:
3
The perceived value of digital fashion product and purchase intention : the mediating role of the flow experience in metaverse platforms
Park, Yeonseo
;
Ko, Eunju
;
Do, Boram
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2645-2665
Persistent link: https://www.econbiz.de/10014430272
Saved in:
4
More than a mere cup of coffee : when perceived luxuriousness triggers Chinese customers' perceptions of quality and self-congruity
Li, Rong
;
Laroche, Michel
;
Richard, Marie-Odile
;
Cui, Xinyu
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013209484
Saved in:
5
An investigation into online atmospherics : the effect of animated images on emotions, cognition, and purchase intentions
Laroche, Michel
;
Li, Rong
;
Richard, Marie-Odile
;
Zhou, Mi
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-8
Persistent link: https://www.econbiz.de/10013209595
Saved in:
6
Impact of COVID-19 pandemic upon fashion consumer behavior : focus on mass and luxury products
Pang, Wonbae
;
Ko, Jisu
;
Kim, Sang Jin
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2149-2164
Persistent link: https://www.econbiz.de/10013552980
Saved in:
7
Is beauty a premium? : a study of the physical attractiveness effect in service encounters
Li, Yaoqi
;
Zhang, Chun
;
Laroche, Michel
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 215-225
Persistent link: https://www.econbiz.de/10012114155
Saved in:
8
How to reduce perceived risk when buying online : the interactions between intangibility, product knolwedge, brand familarity, privacy and security concerns
Nepomuceno, Marcelo Vinhal
;
Laroche, Michel
;
Richard, …
- In:
Journal of retailing and consumer services
21
(
2014
)
4
,
pp. 619-629
Persistent link: https://www.econbiz.de/10010388516
Saved in:
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