//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Consumer behaviour"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~isPartOf:"The journal of consumer marketing"
~isPartOf:"The journal of services marketing"
~person:"Guzman, Francisco"
~person:"Kukar-Kinney, Monika"
~person:"Laroche, Michel"
~person:"Phau, Ian"
~person:"Wong, IpKin Anthony"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 13 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Social web
Konsumentenverhalten
64
Brand
14
Brand management
14
Markenartikel
14
Markenführung
14
Beziehungsmarketing
11
Brand image
11
Markenimage
11
Relationship marketing
11
Cultural identity
9
Globalisierung
9
Globalization
9
Kulturelle Identität
9
Welt
8
World
8
China
7
Online retailing
7
Online-Handel
7
International marketing
6
Internationales Marketing
6
Culture
5
Emotion
5
Internet
5
Personality psychology
5
Persönlichkeitspsychologie
5
Brand equity
4
Designation of origin
4
Ethnic group
4
Ethnische Gruppe
4
Herkunftsbezeichnung
4
Luxury goods
4
Luxusgüter
4
Marketing management
4
Marketingmanagement
4
National culture
4
Nationalkultur
4
Canada
3
Einzelhandel
3
Environmental management
3
more ...
less ...
Online availability
All
Undetermined
34
Type of publication
All
Article
63
Book / Working Paper
1
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
64
Collection of articles of several authors
4
Sammelwerk
4
Language
All
English
64
Author
All
Guzman, Francisco
Kukar-Kinney, Monika
Laroche, Michel
Phau, Ian
Wong, IpKin Anthony
Ko, Eunju
22
Sharma, Piyush
18
Cleveland, Mark
16
Diamantopoulos, Adamantios
15
Dwivedi, Yogesh Kumar
15
Mattila, Anna S.
15
Valette-Florence, Pierre
14
Richard, Marie-Odile
13
Balaji, M. S.
12
Bartikowski, Boris
12
Teng, Lefa
12
Filieri, Raffaele
11
Seo, Yuri
11
Septianto, Felix
11
Veloutsou, Cleopatra
11
Beatty, Sharon E.
10
Oppewal, Harmen
10
Rana, Nripendra P.
10
Roy, Rajat
10
Wang, Cheng Lu
10
Chebat, Jean-Charles
9
Foxall, Gordon R.
9
Melewar, T. C.
9
Shukla, Paurav
9
Yang, Zhiyong
9
Choi, Jeonghye
8
Das, Gopal
8
Grunert, Klaus G.
8
Harris, Lloyd C.
8
Merchant, Altaf
8
Roy, Sanjit
8
Woisetschläger, David
8
Xia, Lan
8
Arslanagic-Kalajdzic, Maja
7
Balabanis, George
7
more ...
less ...
Published in...
All
European journal of marketing : EJM
Journal of business research : JBR
Journal of economic psychology : research in economic psychology and behavioral economics
The journal of consumer marketing
The journal of services marketing
Journal of retailing and consumer services
11
The journal of product & brand management
9
Journal of travel and tourism marketing
8
Marketing intelligence & planning
8
International journal of hospitality management
7
Journal of fashion marketing and management
7
Journal of promotion management : JPM
7
Journal of international consumer marketing
6
Journal of the Academy of Marketing Science
5
The journal of brand management : an international journal
5
International marketing review
4
Journal of business ethics : JOBE
4
Tourism management : research, policies, practice
4
Australasian marketing journal
3
International journal of consumer studies
3
International journal of contemporary hospitality management
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of retailing
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Psychology & marketing
3
Asia Pacific journal of marketing and logistics
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Direct marketing : an international journal
2
Journal of marketing communications
2
Journal of vacation marketing
2
Strategic change
2
The international review of retail, distribution and consumer research
2
Tourism management perspectives : TMP
2
Young consumers : insight and ideas for responsible marketers
2
Asia-Pacific journal of business administration
1
Economic and business review : EBR
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
International journal of retail & distribution management
1
International journal of wine business research : IJWBR
1
Journal of consumer behaviour
1
Journal of consumer marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
64
Showing
1
-
10
of
64
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
We are just 10 feet away! : how does location-based advertising affect consumer-brand engagement?
Thapa, Sajani
;
Guzman, Francisco
;
Paswan, Audhesh
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014545208
Saved in:
2
The aftermath of Covid-19 : the rise of pandemic animosity among consumers and its scale development
Nawaz, Muhammad Zahid
;
Nawaz, Shahid
;
Guzman, Francisco
; …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014229115
Saved in:
3
Through the looking glass : perceiving risk and emotions toward cosmetic procedure engagement
Sood, Abhinav
;
Quintal, Vanessa Ann
;
Phau, Ian
- In:
The journal of services marketing
36
(
2022
)
1
,
pp. 14-28
Persistent link: https://www.econbiz.de/10012798379
Saved in:
4
How does promotion mix affect brand equity? : insights from a mixed-methods study of low involvement products
Le Dang Lang
;
Lim, Weng Marc
;
Guzman, Francisco
- In:
Journal of business research : JBR
141
(
2022
),
pp. 175-190
Persistent link: https://www.econbiz.de/10013167966
Saved in:
5
Effective messaging strategies to increase brand love for sociopolitical activist brands
Ahmad, Fayez
;
Guzman, Francisco
;
Kidwell, Blair
- In:
Journal of business research : JBR
151
(
2022
),
pp. 609-622
Persistent link: https://www.econbiz.de/10013459949
Saved in:
6
Consumers' de-ownership as a predictor of dark-side digital acquisition behavior : moderating role of moral intensity and collectivism
Kos Koklič, Mateja
;
Kukar-Kinney, Monika
;
Vida, Irena
- In:
Journal of business research : JBR
138
(
2022
),
pp. 108-116
Persistent link: https://www.econbiz.de/10013197863
Saved in:
7
Brand love : corroborating evidence across four continents
Sajtos, Laszlo
;
Cao, Joanne T.
;
Espinosa, Jennifer A.
; …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 591-604
Persistent link: https://www.econbiz.de/10012494322
Saved in:
8
Case-based models of customer-perceived sustainable marketing and its effect on perceived customer equity
Sun, Yang
;
Garrett, Tony C.
;
Phau, Ian
;
Zheng, Bing
- In:
Journal of business research : JBR
117
(
2020
),
pp. 615-622
Persistent link: https://www.econbiz.de/10012288061
Saved in:
9
How CSR reputation, sustainability signals, and country-of-origin sustainability reputation contribute to corporate brand performance : an exploratory study
Cowan, Kirsten
;
Guzman, Francisco
- In:
Journal of business research : JBR
117
(
2020
),
pp. 683-693
Persistent link: https://www.econbiz.de/10012288092
Saved in:
10
Connecting with consumers using ubiquitous technology : a new model to forecast consumer reaction
Margulis, Anna
;
Boeck, Harold
;
Laroche, Michel
- In:
Journal of business research : JBR
121
(
2020
),
pp. 448-460
Persistent link: https://www.econbiz.de/10012417367
Saved in:
1
2
3
4
5
6
7
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->