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subject:"Consumer behaviour"
~isPartOf:"Gabler Edition Wissenschaft"
~isPartOf:"International journal of technology marketing : IJTMkt"
~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"Product experience"
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Consumer behaviour
Digital goods
14
Digitale Güter
14
Electronic Commerce
7
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7
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6
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5
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3
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1996-1998
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Gabler Edition Wissenschaft
International journal of technology marketing : IJTMkt
Marketing letters : a journal of research in marketing
Product experience
Information economics and policy : IEP
5
Journal of management information systems : JMIS
5
Journal of retailing and consumer services
4
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
3
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3
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Handel und Internationales Marketing Retailing and International Marketing
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of the Academy of Marketing Science
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Management information systems : mis quarterly
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PhD series / Copenhagen Business School
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Springer eBook Collection
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Acta Universitatis Oeconomicae Helsingiensis / A
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American economic journal : a journal of the American Economic Association
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1
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Business systems research : a system view accross technology & economics : the journal of Society for Advancing Innovation and Research in Economy
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CESifo working papers
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CPI Antitrust Chronicle, July, 2022
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Colombo business journal : international journal of theory & practice
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Dissertation.de
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Faculty research working paper series / John F. Kennedy School of Government, Harvard University
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Handbook of research on business model innovation through disruption and digitalization
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ECONIS (ZBW)
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1
The relationship between consumer characteristics and willingness to pay for general online content : implications for content providers considering subscription-based business mod...
Punj, Girish
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
2
,
pp. 175-186
Persistent link: https://www.econbiz.de/10011339358
Saved in:
2
How do firms make money selling digital goods online?
Lambrecht, Anja
;
Goldfarb, Avi
;
Bonatti, Alessandro
; …
- In:
Marketing letters : a journal of research in marketing
25
(
2014
)
3
,
pp. 331-341
Persistent link: https://www.econbiz.de/10010401317
Saved in:
3
An analysis of consumer behaviour when adopting technological innovation : a Brazilian perspective of e-books
Oliveira Mota, Márcio de
;
Oliveira Arruda Gomes, …
- In:
International journal of technology marketing : IJTMkt
6
(
2011
)
2
,
pp. 101-115
Persistent link: https://www.econbiz.de/10009405922
Saved in:
4
RSS as a new international e-marketing opportunity
Edvardsson, Ingi Runar
;
Whitehead, Nik J.
- In:
International journal of technology marketing : IJTMkt
3
(
2008
)
3
,
pp. 293-303
Persistent link: https://www.econbiz.de/10003764292
Saved in:
5
The experience of intelligent products
Keyson, David V.
- In:
Product experience
,
(pp. 515-530)
.
2008
Persistent link: https://www.econbiz.de/10014559962
Saved in:
6
The game experience
Tan, Ed S.
;
Jansz, Jeroen
- In:
Product experience
,
(pp. 531-556)
.
2008
Persistent link: https://www.econbiz.de/10014559963
Saved in:
7
E-Commerce als strategische Option für regionale Online-Zeitungen : die Einstellung der Nutzer als Erfolgsfaktor
Leach, Mark
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001772934
Saved in:
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