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subject:"Consumer behaviour"
~isPartOf:"Handel und Internationales Marketing"
~isPartOf:"Insights, innovation, and analytics for optimal customer engagement"
~isPartOf:"Journal of consumer behaviour : an international research review"
~person:"Buchanan-Oliver, Margo"
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Consumer behaviour
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Product quality
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Sales promotion
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Buchanan-Oliver, Margo
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Handel und Internationales Marketing
Insights, innovation, and analytics for optimal customer engagement
Journal of consumer behaviour : an international research review
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Special issue: Gaming
Seo, Yuri
(
ed.
);
Buchanan-Oliver, Margo
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10011508906
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