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subject:"Consumer behaviour"
~isPartOf:"Household economic behaviors"
~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~isPartOf:"Marketing : ZFP ; journal of research and management"
~isPartOf:"Working paper / National Bureau of Economic Research, Inc."
~subject:"Arbeitskräfte"
~subject:"Beziehungsmarketing"
~subject:"Theory"
~subject:"Welfare analysis"
~type_genre:"Article in journal"
~type_genre:"Fallstudie"
~type_genre:"Übersichtsarbeit"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Arbeitskräfte
Beziehungsmarketing
Theory
Welfare analysis
Konsumentenverhalten
420
Theorie
80
Experiment
45
Brand
25
Brand management
25
Markenartikel
25
Markenführung
25
Emotion
24
Brand image
23
Decision
23
Entscheidung
23
Markenimage
23
Advertising effects
22
Werbewirkung
22
Behavioral economics
21
Deutschland
21
Germany
21
Perception
21
Personality psychology
21
Persönlichkeitspsychologie
21
Verhaltensökonomik
21
Wahrnehmung
21
Einzelhandel
19
Relationship marketing
19
Retail trade
19
Market research
18
Marktforschung
18
USA
18
United States
18
Advertising
17
Werbung
17
Online retailing
16
Online-Handel
16
Preismanagement
14
Pricing strategy
14
Willingness to pay
14
Zahlungsbereitschaftsanalyse
14
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Online availability
All
Undetermined
104
Free
2
Type of publication
All
Article
413
Book / Working Paper
7
Type of publication (narrower categories)
All
Article in journal
Fallstudie
Übersichtsarbeit
Arbeitspapier
432
Working Paper
432
Aufsatz in Zeitschrift
413
Graue Literatur
413
Non-commercial literature
413
Systematic review
8
Case study
3
Aufsatz im Buch
1
Bibliografie enthalten
1
Bibliography included
1
Book section
1
Collection of articles of several authors
1
Conference proceedings
1
Konferenzschrift
1
Sammelwerk
1
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Language
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English
350
German
70
Author
All
Gierl, Heribert
16
Walsh, Gianfranco
9
Wagner, Udo
6
Foxall, Gordon R.
5
Gröppel-Klein, Andrea
5
Lynn, Michael
5
Ranyard, Rob
5
Schramm-Klein, Hanna
5
Swoboda, Bernhard
5
Azar, Ofer H.
4
Bauer, Hans H.
4
Grunert, Klaus G.
4
Huber, Frank
4
Kenning, Peter
4
Morschett, Dirk
4
Sauer, Nicola E.
4
Wagner, Gerhard
4
Wiedmann, Klaus-Peter
4
Balderjahn, Ingo
3
Decker, Reinhold
3
Del Missier, Fabio
3
Ebster, Claus
3
Esch, Franz-Rudolf
3
Gärling, Tommy
3
Herrmann, Andreas
3
Hilton, Denis J.
3
Hoelzl, Erik
3
Li, Shu
3
Paas, Leonard J.
3
Paetz, Friederike
3
Ratchford, Brian Thomas
3
Schneider, Helmut
3
Wilken, Robert
3
Albrecht, Carmen-Maria
2
Antonides, Gerrit
2
Bagozzi, Richard P.
2
Bambauer-Sachse, Silke
2
Benkenstein, Martin
2
Bloem, J. G.
2
Bonini, Nicolao
2
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Published in...
All
Household economic behaviors
Journal of economic psychology : research in economic psychology and behavioral economics
Marketing : ZFP ; journal of research and management
Working paper / National Bureau of Economic Research, Inc.
Journal of business research : JBR
1,971
Journal of retailing and consumer services
1,930
International journal of consumer studies
760
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
319
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
The international review of retail, distribution and consumer research
289
Journal of marketing
288
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of hospitality marketing & management
245
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
240
Journal of food products marketing
231
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ECONIS (ZBW)
420
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1
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420
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1
Young customer responses to service robots vs. Humans in luxury retail : a multidisciplinary approach
Rancati, Gaia
;
Bartolotta, Sabrina
;
Mauri, Maurizio
; …
- In:
Marketing : ZFP ; journal of research and management
46
(
2024
)
2
,
pp. 3-19
Persistent link: https://www.econbiz.de/10014632883
Saved in:
2
Eyes on the account size : interactions between attention and budget in consumer choice
Amasino, Dianna R.
;
Dolgin, Jack
;
Huettel, Scott A.
- In:
Journal of economic psychology : research in economic …
97
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014334241
Saved in:
3
No mood effects in the field : the case of car inspections
Samahita, Margaret
;
Holm, Håkan J.
- In:
Journal of economic psychology : research in economic …
96
(
2023
),
pp. 1-7
Persistent link: https://www.econbiz.de/10014372985
Saved in:
4
Effect of the information about the use and non-use of photoshopping of female ad models on brand attitudes of young female consumers
Pappenheim, Christina
;
Gierl, Heribert
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
3
,
pp. 4-37
Persistent link: https://www.econbiz.de/10014340546
Saved in:
5
Design of cues on supply chain encryption through blockchain technology and animal welfare compliance on meat product packaging
Gröppel-Klein, Andrea
;
Kirsch, Kenya-Maria
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
3
,
pp. 38-52
Persistent link: https://www.econbiz.de/10014340547
Saved in:
6
Balancing consumer self-benefits and altruism in online shopping : examining consumer preferences for customized and personalized cause-related marketing campaigns versus price dis...
Schreiner, Timo
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
3
,
pp. 53-74
Persistent link: https://www.econbiz.de/10014340548
Saved in:
7
Effects of the variation of rhetorical ambiguity on advertising persuasion : mediating role of the mental imagery and moderating role of the tolerance to ambiguity
Mzoughi, Mohamed-Nabil
;
Chaieb, Safa
;
Garrouch, Karim
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
3
,
pp. 75-88
Persistent link: https://www.econbiz.de/10014340549
Saved in:
8
Determinants of consumer attitudes toward prosocial products : a focus on the communication of love (vs. pride, hope, and compassion) within advertisements
Gierl, Heribert
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
1
,
pp. 4-29
Persistent link: https://www.econbiz.de/10014280965
Saved in:
9
Smart transformative services to defuse crises? : the meaning of trust for the usage of digital contact tracing apps
Heimann, Kira Marie
;
Bilstein, Nicola
;
Haurand, Michelle D.
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
1
,
pp. 48-65
Persistent link: https://www.econbiz.de/10014280977
Saved in:
10
Rewards for a healthy lifestyle : the impact of reward type and timing in pay-as-you-live pricing
Unger, Franziska
;
Steul-Fischer, Martina
- In:
Marketing : ZFP ; journal of research and management
45
(
2023
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014280978
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