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subject:"Consumer behaviour"
~isPartOf:"Journal of business economics : JBE"
~isPartOf:"The international review of retail, distribution and consumer research"
~subject:"Markenführung"
~subject:"Relationship marketing"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Markenführung
Relationship marketing
Konsumentenverhalten
363
Einzelhandel
114
Retail trade
114
Beziehungsmarketing
64
Online retailing
54
Online-Handel
54
Food retailing
35
Lebensmitteleinzelhandel
35
Customer satisfaction
34
Kundenzufriedenheit
34
Brand management
32
Brand image
30
Markenimage
30
E-commerce
25
Electronic Commerce
25
Distribution channel
21
Ladengestaltung
21
Store design
21
Vertriebsweg
21
Brand
20
Deutschland
20
Germany
20
Markenartikel
20
Theorie
20
Theory
20
Textile distribution
19
Textilhandel
19
Sales promotion
18
Verkaufsförderung
18
Dienstleistungsqualität
17
Handelsmarke
17
Service quality
17
Store brand
17
Emotion
15
Fashion
15
Mode
15
Preismanagement
15
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Online availability
All
Undetermined
176
Free
29
Type of publication
All
Article
362
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
359
Aufsatz in Zeitschrift
359
Conference paper
13
Konferenzbeitrag
13
Case study
1
Collection of articles of several authors
1
Fallstudie
1
Sammelwerk
1
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Language
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English
331
German
32
Author
All
Schramm-Klein, Hanna
8
Steinmann, Sascha
7
Gierl, Heribert
5
Saarijärvi, Hannu
5
Guéguen, Nicolas
4
Herrmann, Andreas
4
Jacob, Céline
4
Newing, Andy
4
Schnittka, Oliver
4
Steiner, Winfried J.
4
Söderlund, Magnus
4
Wagner, Gerhard
4
Zielke, Stephan
4
Clarke, Graham P.
3
Huddleston, Patricia
3
Johansson, Ulf
3
Liljedal, Karina T.
3
Röding, Tobias
3
Teller, Christoph
3
Tscheulin, Dieter K.
3
Vilnai-Yavetz, Iris
3
Williams, Colin C.
3
Aichner, Thomas
2
Baier, Daniel
2
Berg, Hanna
2
Bertrandie, Laura
2
Bianchi, Constanza
2
Bruwer, Johan
2
Bäckström, Kristina
2
Calvo-Porral, Cristina
2
Clarke, Martin
2
Cliquet, Gérard
2
Decker, Reinhold
2
Dobbelstein, Thomas
2
Fairhurst, Ann
2
Forsythe, Sandra
2
Gensler, Sonja
2
Gentry, James W.
2
Groß, Michael
2
Gupta, Shipra
2
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Published in...
All
Journal of business economics : JBE
The international review of retail, distribution and consumer research
Journal of business research : JBR
1,977
Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
514
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
European Journal of Marketing
365
Journal of Consumer Marketing
365
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
319
Journal of travel and tourism marketing
318
Journal of marketing management : MM
307
Journal of retailing
303
Tourism management : research, policies, practice
301
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Marketing letters : a journal of research in marketing
292
Journal of marketing
290
SpringerLink / Bücher
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Journal of the Academy of Marketing Science
284
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Technological forecasting & social change : an international journal
262
International Journal of Retail & Distribution Management
261
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
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Source
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ECONIS (ZBW)
363
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363
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1
Forty years of context effect research in marketing : a bibliometric analysis
Adler, Susanne
;
Schöniger, Martina Katharina
; …
- In:
Journal of business economics : JBE
94
(
2024
)
3
,
pp. 437-466
Persistent link: https://www.econbiz.de/10014546925
Saved in:
2
Endogeneity of marketing variables in multicategory choice models
Hruschka, Harald
- In:
Journal of business economics : JBE
94
(
2024
)
4
,
pp. 639-657
Persistent link: https://www.econbiz.de/10014546938
Saved in:
3
Smart shopper feelings in the case of store brands : the role of human capital as a key antecedent and the implications for store loyalty
Collins, Alan M.
;
Maglaras, George
- In:
The international review of retail, distribution and …
34
(
2024
)
1
,
pp. 52-72
Persistent link: https://www.econbiz.de/10014558992
Saved in:
4
From transactions to transformations : exploring transformative food retailing
Saarijärvi, Hannu
;
Sparks, Leigh
;
Närvänen, Elina
; …
- In:
The international review of retail, distribution and …
34
(
2024
)
1
,
pp. 104-121
Persistent link: https://www.econbiz.de/10014558995
Saved in:
5
Is it all about fun? : self-service technology acceptance in Germany
Reid, Soeren Aguirre
;
Vetter, Georg
;
Lackes, Richard
; …
- In:
The international review of retail, distribution and …
34
(
2024
)
2
,
pp. 201-227
Persistent link: https://www.econbiz.de/10014559020
Saved in:
6
Does metaverse fidelity matter? : testing the impact of fidelity on consumer responses in virtual retail stores
Frank, Darius-Aurel
;
Peschel, Anne Odile
;
Otterbring, Tobias
- In:
The international review of retail, distribution and …
34
(
2024
)
2
,
pp. 251-284
Persistent link: https://www.econbiz.de/10014559031
Saved in:
7
Multimodal preference heterogeneity in choice-based conjoint analysis : a simulation study
Goeken, Nils
;
Kurz, Peter
;
Steiner, Winfried J.
- In:
Journal of business economics : JBE
94
(
2024
)
1
,
pp. 137-185
Persistent link: https://www.econbiz.de/10014494374
Saved in:
8
Empirical studies on the impact of booking status on customers' choice behavior in online appointment systems
Kaluza, Isabel
;
Voigt, Guido
;
Paetz, Friederike
- In:
Journal of business economics : JBE
94
(
2024
)
2
,
pp. 187-224
Persistent link: https://www.econbiz.de/10014494674
Saved in:
9
Academic success is in the eye of the beholder : understanding scholars' implicit appointment preferences through adaptive choice-based conjoint analysis
Graf, Laura
;
Rimbeck, Marlen
;
Stumpf-Wollersheim, Jutta
; …
- In:
Journal of business economics : JBE
94
(
2024
)
5
,
pp. 725-761
Persistent link: https://www.econbiz.de/10015045196
Saved in:
10
Retailers view on customer loyalty : a social resource theory perspective
Wallström, Stavroula
;
Hjelm Lidholm, Sara
;
Sundström, …
- In:
The international review of retail, distribution and …
34
(
2024
)
4
,
pp. 399-416
Persistent link: https://www.econbiz.de/10015051394
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