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subject:"Consumer behaviour"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"The journal of consumer marketing"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Social web
Konsumentenverhalten
2,514
Brand management
470
Markenführung
470
Brand image
454
Markenimage
454
Beziehungsmarketing
409
Relationship marketing
409
Brand
274
Markenartikel
269
Social Web
237
Internet marketing
208
Online-Marketing
208
Emotion
190
Online retailing
187
Online-Handel
187
Advertising effects
174
Werbewirkung
174
Customer satisfaction
168
Kundenzufriedenheit
168
Corporate Social Responsibility
154
Corporate social responsibility
154
Luxury goods
153
Luxusgüter
153
Einzelhandel
145
Retail trade
145
Personality psychology
143
Persönlichkeitspsychologie
143
Viral marketing
142
Virales Marketing
142
Ethics
135
Advertising
134
Ethik
132
Dienstleistungsqualität
130
Service quality
130
Werbung
129
USA
122
United States
122
Business ethics
113
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All
Undetermined
1,671
Free
32
Type of publication
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Article
2,504
Book / Working Paper
10
Type of publication (narrower categories)
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Aufsatz in Zeitschrift
Article in journal
2,514
Conference paper
24
Konferenzbeitrag
24
Collection of articles of several authors
21
Sammelwerk
21
Conference proceedings
4
Konferenzschrift
4
Case study
3
Fallstudie
3
Bibliografie enthalten
1
Bibliography included
1
Rezension
1
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English
2,514
Author
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Laroche, Michel
30
Ko, Eunju
22
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Valette-Florence, Pierre
14
Teng, Lefa
13
Bartikowski, Boris
12
Richard, Marie-Odile
12
Filieri, Raffaele
11
Seo, Yuri
11
Septianto, Felix
11
Balaji, M. S.
10
Dwivedi, Yogesh Kumar
10
Kukar-Kinney, Monika
10
Veloutsou, Cleopatra
10
Beatty, Sharon E.
9
Chebat, Jean-Charles
9
Mattila, Anna S.
9
Schlegelmilch, Bodo B.
9
Shukla, Paurav
9
Wang, Cheng Lu
9
Choi, Jeonghye
8
Guzman, Francisco
8
Merchant, Altaf
8
Phau, Ian
8
Vitell, Scott J.
8
Yang, Zhiyong
8
Arslanagic-Kalajdzic, Maja
7
Balabanis, George
7
Gentina, Elodie
7
Geuens, Maggie
7
Gupta, Suraksha
7
Kim, Kyung Hoon
7
Liu, Martin J.
7
McLean, Graeme J.
7
Melewar, T. C.
7
Paul, Justin
7
Roggeveen, Anne L.
7
Rose, Gregory
7
Roy, Rajat
7
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Institution
All
La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
1
Published in...
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Journal of business ethics : JOBE
Journal of business research : JBR
The journal of consumer marketing
Journal of retailing and consumer services
1,930
International journal of consumer studies
760
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
319
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
Marketing letters : a journal of research in marketing
289
The international review of retail, distribution and consumer research
289
Journal of marketing
288
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
245
Marketing intelligence & planning
241
Food policy : economics planning and politics of food and agriculture
240
Young consumers : insight and ideas for responsible marketers
240
Journal of food products marketing
231
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ECONIS (ZBW)
2,514
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1
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1
Customer misbehavior in access-based mobility services : an examination of prevention strategies
Pieper, Nadine
;
Woisetschläger, David
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014541887
Saved in:
2
Using affective content to promote high-involvement services on social media
Tran, Hai-Anh
;
Farrell, Andrew
;
Evanschitzky, Heiner
; …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014555850
Saved in:
3
On the antipodes of love and hate : the conception and measurement of brand polarization
Osuna Ramírez, Sergio Andrés
;
Veloutsou, Cleopatra
; …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014555852
Saved in:
4
The impact of Janus fit brand extensions on perceived brand innovativeness
Falana, Wuraola Oluwabukola
;
Aspara, Jaakko
;
Frösén, …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014555854
Saved in:
5
Sharing is caring? : the effect of negative peer-to-peer experiences on loyalty intentions in the sharing economy
Grüner, Alina
;
Postel, Lea
;
Schumann, Jan Hendrik
- In:
Journal of business research : JBR
181
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014556705
Saved in:
6
Emotional arousal in customer experience : a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
Saved in:
7
Sustainability, brand authenticity and Instagram messaging
Bulmer, Sandy
;
Palakshappa, Nitha
;
Dodds, Sarah
; …
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014549576
Saved in:
8
Automated social presence in AI : avoiding consumer psychological tensions to improve service value
Flavián Blanco, Carlos
;
Belk, Russell W.
;
Belanche, Daniel
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549581
Saved in:
9
Virtual influencers and pro-environmental causes : the roles of message warmth and trust in experts
Gerrath, Maximilian H. E. E.
;
Olya, Hossein
;
Shah, Zahra
; …
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014549584
Saved in:
10
Curbing customer-to-customer misbehavior contagion in the sharing economy
Danatzis, Ilias
;
Möller-Herm, Jana
;
Herm, Steffen
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014547914
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