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subject:"Consumer behaviour"
~isPartOf:"Journal of business ethics : JOBE"
~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"Tourism management : research, policies, practice"
~subject:"Brand management"
~subject:"Social web"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Brand management
Social web
Konsumentenverhalten
843
Holiday behaviour
113
Urlaubsverhalten
113
Brand image
105
Ethics
105
Markenimage
105
Ethik
103
Beziehungsmarketing
98
Relationship marketing
98
Markenführung
87
Tourism
87
Tourismus
86
Corporate Social Responsibility
85
Corporate social responsibility
85
Business ethics
81
Unternehmensethik
81
Emotion
79
Customer satisfaction
77
Kundenzufriedenheit
77
Advertising effects
60
Werbewirkung
60
Viral marketing
57
Virales Marketing
57
Experiment
50
Social Web
47
Brand
46
Markenartikel
46
Internet marketing
45
Online-Marketing
45
Personality psychology
44
Persönlichkeitspsychologie
44
Dienstleistungsqualität
41
Service quality
41
Advertising
39
Tourism marketing
39
Tourismusmarketing
39
Werbung
38
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Online availability
All
Undetermined
481
Free
18
Type of publication
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Article
842
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
840
Aufsatz in Zeitschrift
840
Conference paper
10
Konferenzbeitrag
10
Collection of articles of several authors
2
Sammelwerk
2
Case study
1
Conference proceedings
1
Fallstudie
1
Konferenzschrift
1
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Language
All
English
843
Author
All
Gursoy, Dogan
7
Vitell, Scott J.
7
Chowdhury, Rafi M. M. I.
6
Han, Heesup
6
Park, Sangwon
6
Taheri, Babak
6
Van Kenhove, Patrick
6
Kim, Jungkeun
5
Singh, Jatinder Jit
5
Nicolau, Juan L.
4
Nicolau, Juan Luis
4
Okumus, Fevzi
4
Román, Sergio
4
Scarpi, Daniele
4
Schlegelmilch, Bodo B.
4
So, Kevin Kam Fung
4
Su, LuJun
4
Arli, Denni
3
Bagozzi, Richard P.
3
Barone, Michael J.
3
Blanchard, Simon J.
3
Bodur, H. Onur
3
De Bock, Tine
3
Dolnicar, Sara
3
Doran, Caroline Josephine
3
Drolet, Aimee
3
Eisend, Martin
3
Filieri, Raffaele
3
Fu, Xiaoxiao
3
Gentina, Élodie
3
Grohmann, Bianca
3
Gruber, Verena
3
Hill, Ronald Paul
3
Huang, Yinghua
3
Hwang, Jinsoo
3
Iglesias, Oriol
3
Laroche, Michel
3
Lee, Choong-Ki
3
Lu, Long-Chuan
3
Lv, Xingyang
3
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Published in...
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Journal of business ethics : JOBE
Marketing letters : a journal of research in marketing
Tourism management : research, policies, practice
Journal of business research : JBR
1,977
Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
506
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of international consumer marketing
319
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Journal of marketing
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
SpringerLink / Bücher
289
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
245
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ECONIS (ZBW)
843
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843
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1
Does destination nostalgic advertising enhance tourists' intentions to visit? : the moderating role of destination type
Su, LuJun
;
Ye, Chengzhi
;
Huang, Yinghua
- In:
Tourism management : research, policies, practice
100
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014457508
Saved in:
2
Dual perspective on the role of xenophobia in service sabotage
Kadić-Maglajlić, Selma
;
Lages, Cristiana R.
;
Temerak, …
- In:
Tourism management : research, policies, practice
101
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014457718
Saved in:
3
Customer satisfaction, loyalty behaviors, and firm financial performance : what 40 years of research tells us
Mittal, Vikas
;
Han, Kyuhong
;
Frennea, Carly
;
Blut, Markus
; …
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 171-187
Persistent link: https://www.econbiz.de/10014333908
Saved in:
4
Vulnerable consumers : marketing research needs to pay more attention to the brain health of consumers
Javor, Andrija
;
Koller, Monika
;
Lee, Nick
;
Breiter, Hans
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 337-342
Persistent link: https://www.econbiz.de/10014333978
Saved in:
5
Making brand activism successful : how advice-giving can boost support behavior and reap benefits for the brand
Thürridl, Carina
;
Thompson, Frauke Mattison
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
4
,
pp. 685-696
Persistent link: https://www.econbiz.de/10014458464
Saved in:
6
Revisiting the paradox of whether retail buyers behave more like consumers or industrial purchasers : the case of price discounts
Isojärvi, Jyrki
;
Aspara, Jaakko
;
Movarrei, Reza
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 499-521
Persistent link: https://www.econbiz.de/10013454587
Saved in:
7
Counterfeit patronage : human values, counterfeit experience and construal level
Bian, Xuemei
;
Tantiprapart, Yanisa
;
Chryssochoidis, George
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 645-658
Persistent link: https://www.econbiz.de/10013454713
Saved in:
8
The power of nostalgia : age and preference for popular music
Davies, Callum
;
Page, Bill
;
Driesener, Carl
;
Anesbury, Zac
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
4
,
pp. 681-692
Persistent link: https://www.econbiz.de/10013454715
Saved in:
9
Strengthening the satisfaction loyalty link : the role of relational switching costs
Evanschitzky, Heiner
;
Stan, Valentina
;
Nagengast, Liane
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
2
,
pp. 293-310
Persistent link: https://www.econbiz.de/10013273047
Saved in:
10
The street music business : consumer responses to buskers performing on the street and on online video platforms
Stäbler, Samuel
;
Mierisch, Kim Katharina
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
2
,
pp. 325-350
Persistent link: https://www.econbiz.de/10013273056
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