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subject:"Consumer behaviour"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of economic psychology : research in economic psychology and behavioral economics"
~isPartOf:"The journal of services marketing"
~person:"Bartikowski, Boris"
~person:"Phau, Ian"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Social web
Konsumentenverhalten
18
Brand management
8
Markenführung
8
Brand image
5
Markenimage
5
Beziehungsmarketing
4
Cultural identity
4
Ethnic group
4
Ethnische Gruppe
4
Internet marketing
4
Kulturelle Identität
4
Luxury goods
4
Luxusgüter
4
Online-Marketing
4
Relationship marketing
4
Website
4
Brand
3
China
3
Globalisierung
3
Globalization
3
International marketing
3
Internationales Marketing
3
Markenartikel
3
Personality psychology
3
Persönlichkeitspsychologie
3
Website cultural congruity
3
Brand equity
2
Chinese (People)
2
Chinesen
2
Consumer culture positioning
2
Country-of-origin
2
Emotion
2
Ingredient branding
2
Internet
2
Kraftfahrzeug
2
Motor vehicle
2
National culture
2
Nationalkultur
2
Adaptation
1
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Online availability
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Undetermined
16
Type of publication
All
Article
18
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
18
Language
All
English
18
Author
All
Bartikowski, Boris
Phau, Ian
Laroche, Michel
28
Ko, Eunju
22
Cleveland, Mark
16
Diamantopoulos, Adamantios
14
Mattila, Anna S.
14
Sharma, Piyush
14
Valette-Florence, Pierre
13
Richard, Marie-Odile
12
Balaji, M. S.
10
Dwivedi, Yogesh Kumar
10
Teng, Lefa
10
Beatty, Sharon E.
9
Chebat, Jean-Charles
9
Filieri, Raffaele
9
Kukar-Kinney, Monika
9
Seo, Yuri
9
Septianto, Felix
9
Yang, Zhiyong
9
Choi, Jeonghye
8
Das, Gopal
8
Merchant, Altaf
8
Shukla, Paurav
8
Veloutsou, Cleopatra
8
Wong, IpKin Anthony
8
Arslanagic-Kalajdzic, Maja
7
Foxall, Gordon R.
7
Geuens, Maggie
7
Grunert, Klaus G.
7
Gupta, Suraksha
7
Kim, Kyung Hoon
7
Klaus, Philipp
7
Liu, Martin J.
7
Martin, Drew
7
McLean, Graeme J.
7
Melewar, T. C.
7
Minton, Elizabeth A.
7
Oppewal, Harmen
7
Roy, Rajat
7
Roy, Sanjit
7
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Published in...
All
Journal of business research : JBR
Journal of economic psychology : research in economic psychology and behavioral economics
The journal of services marketing
Marketing intelligence & planning
8
Journal of fashion marketing and management
7
Journal of promotion management : JPM
6
Journal of international consumer marketing
4
The journal of brand management : an international journal
4
Australasian marketing journal
3
Journal of retailing and consumer services
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Direct marketing : an international journal
2
European journal of marketing : EJM
2
Strategic change
2
The international review of retail, distribution and consumer research
2
The journal of consumer marketing
2
Young consumers : insight and ideas for responsible marketers
2
Asia Pacific journal of marketing and logistics
1
Asia-Pacific journal of business administration
1
Electronic markets : the international journal on networked business
1
International journal of consumer studies
1
International journal of wine business research : IJWBR
1
Journal of business ethics : JBE
1
Journal of business ethics : JOBE
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality and tourism insights
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing management : MM
1
Journal of strategic marketing
1
Journal of targeting, measurement and analysis for marketing
1
Journal of vacation marketing
1
Journal of vacation marketing : an international journal
1
Marketing : ZFP ; journal of research and management
1
Psychology & marketing
1
Thunderbird international business review
1
Tourism management : research, policies, practice
1
Tourism management perspectives : TMP
1
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Source
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ECONIS (ZBW)
18
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1
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of
18
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date (newest first)
date (oldest first)
1
Masstige marketing : a scale development and validity study
Ishaq, Muhammad Ishtiaq
;
Raza, Ali
;
Bartikowski, Boris
; …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014368192
Saved in:
2
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
3
Through the looking glass : perceiving risk and emotions toward cosmetic procedure engagement
Sood, Abhinav
;
Quintal, Vanessa Ann
;
Phau, Ian
- In:
The journal of services marketing
36
(
2022
)
1
,
pp. 14-28
Persistent link: https://www.econbiz.de/10012798379
Saved in:
4
Multiple mental categorizations of culture-laden website design
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 40-49
Persistent link: https://www.econbiz.de/10013168085
Saved in:
5
Attribute framing in CSR communication : doing good and spreading the word - but how?
Bartikowski, Boris
;
Berens, Guido A. J. M.
- In:
Journal of business research : JBR
131
(
2021
),
pp. 700-708
Persistent link: https://www.econbiz.de/10012545109
Saved in:
6
Brand love : corroborating evidence across four continents
Sajtos, Laszlo
;
Cao, Joanne T.
;
Espinosa, Jennifer A.
; …
- In:
Journal of business research : JBR
126
(
2021
),
pp. 591-604
Persistent link: https://www.econbiz.de/10012494322
Saved in:
7
Case-based models of customer-perceived sustainable marketing and its effect on perceived customer equity
Sun, Yang
;
Garrett, Tony C.
;
Phau, Ian
;
Zheng, Bing
- In:
Journal of business research : JBR
117
(
2020
),
pp. 615-622
Persistent link: https://www.econbiz.de/10012288061
Saved in:
8
Effects of "feeling right" about website cultural congruency on regular and mobile websites
Bartikowski, Boris
;
Gierl, Heribert
;
Richard, Marie-Odile
- In:
Journal of business research : JBR
121
(
2020
),
pp. 420-428
Persistent link: https://www.econbiz.de/10012417363
Saved in:
9
Luxury cars Made-in-China : consequences for brand positioning
Bartikowski, Boris
;
Fastoso, Fernando
;
Gierl, Heribert
- In:
Journal of business research : JBR
102
(
2019
),
pp. 288-297
Persistent link: https://www.econbiz.de/10012104002
Saved in:
10
Cultural and identity antecedents of market mavenism : comparing Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
82
(
2018
),
pp. 354-363
Persistent link: https://www.econbiz.de/10011771907
Saved in:
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