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subject:"Consumer behaviour"
~isPartOf:"Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology"
~person:"Ko, Eunju"
~person:"Laroche, Michel"
~subject:"Beziehungsmarketing"
~subject:"Cultural identity"
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Consumer behaviour
Beziehungsmarketing
Cultural identity
Art infusion
1
Arts
1
Authenticity
1
Brand image
1
Brand management
1
Corporate culture
1
Cultural congruence
1
Cultural meanings of brands
1
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Ko, Eunju
Laroche, Michel
Clithero, John A.
2
Hadi, Rhonda
2
Isaac, Mathew S.
2
Karmarkar, Uma R.
2
Leung, Eugina
2
Melumad, Shiri
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Nave, Gideon
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Park, Eric S.
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Plassmann, Hilke
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Puntoni, Stefano
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Shrum, L. J.
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Aguirre-Rodriguez, Alexandra
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Allard, Thomas
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Duke, Kristen
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Eisend, Martin
1
Ekpo, Akon E.
1
Elder, Ryan S.
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Escalas, Jennifer Edson
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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
Journal of business research : JBR
49
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
Asia Pacific journal of marketing and logistics
4
International journal of advertising : the review of marketing communications
4
Journal of retailing and consumer services
4
International journal of advertising : the quarterly review of marketing communications
3
International marketing review
3
International journal of consumer studies
2
Journal of business ethics : JOBE
2
Journal of marketing communications
2
Marketing and multicultural diversity
2
Psychology & marketing
2
Advances in culture, tourism and hospitality research
1
Cross-cultural and critical perspectives on brands
1
Cross-cultural buyer behavior
1
Emerald insight
1
Handbook of strategic e-business management
1
International journal of retail & distribution management
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of international consumer marketing
1
Journal of marketing theory and practice
1
Journal of promotion management : JPM
1
Journal of the Academy of Marketing Science
1
Routledge companions
1
Social and environmental issues in advertising
1
The journal of consumer marketing
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
The service industries journal
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Tourism management : research, policies, practice
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The role of cultural congruence in the art infusion effect
Seo, Yuri
;
Septianto, Felix
;
Ko, Eunju
- In:
Journal of consumer psychology : JCP ; the official …
32
(
2022
)
4
,
pp. 634-651
Persistent link: https://www.econbiz.de/10013426623
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