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subject:"Consumer behaviour"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of retailing"
~isPartOf:"The journal of product & brand management"
~person:"Stoel, Leslie"
~subject:"Online-Handel"
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Consumer behaviour
Online-Handel
Konsumentenverhalten
4
Preismanagement
2
Price discount
2
Pricing strategy
2
Purchase intentions
2
Advertising effects
1
Beziehungsmarketing
1
Bibliometrics
1
Bibliometrie
1
Brand
1
Brand attitude
1
Brand image
1
Brand management
1
Brand relationship
1
Consumer attitudes
1
Consumer behavior
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Customer satisfaction
1
Customization
1
E-commerce
1
Electronic Commerce
1
Fair trade
1
Fairer Handel
1
Gift-giving
1
Kundenzufriedenheit
1
Low-cost strategy
1
Markenartikel
1
Markenführung
1
Markenimage
1
Meta-Analyse
1
Meta-analysis
1
Niedrigpreisstrategie
1
Online retailing
1
Online shopping
1
Perceived partner quality
1
Perceived risk
1
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1
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Stoel, Leslie
Grewal, Dhruv
14
Guzman, Francisco
9
Khare, Arpita
7
Michaelidou, Nina
7
Nordfält, Jens
7
Piacentini, Maria
7
Belk, Russell W.
6
Breugelmans, Els
6
Campo, Katia
6
Harris, Lloyd C.
6
Hogg, Margaret K.
6
Phau, Ian
6
Roggeveen, Anne L.
6
Sharma, Piyush
6
Verhoef, Peter C.
6
Blut, Markus
5
Carlson, Jamie
5
Fetscherin, Marc
5
Monroe, Kent B.
5
Veer, Ekant
5
Veloutsou, Cleopatra
5
Bagozzi, Richard P.
4
Burton, Scot
4
Calantone, Roger J.
4
Dass, Mayukh
4
Jin, Liyin
4
Krystallis, Athanasios
4
McKechnie, Sally
4
Meng, Juan
4
Oppewal, Harmen
4
Patrick, Vanessa M.
4
Ratchford, Brian Thomas
4
Ruyter, Ko de
4
Suri, Rajneesh
4
Szmigin, Isabelle
4
Tadajewski, Mark
4
Torres, Ivonne M.
4
Tynan, Caroline
4
Xue, Fei
4
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Journal of international consumer marketing
Journal of marketing management : MM
Journal of retailing
The journal of product & brand management
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
2
International journal of consumer studies
1
Journal of business research : JBR
1
Journal of consumer behaviour : an international research review
1
Journal of marketing communications
1
Journal of retailing and consumer services
1
Marketing intelligence & planning
1
The service industries journal
1
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ECONIS (ZBW)
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1
When does customization improve brand attitude?
Kim, Pielah
;
Chang, Hua
;
Vaidyanathan, Rajiv
;
Stoel, Leslie
- In:
The journal of product & brand management
32
(
2023
)
8
,
pp. 1233-1247
Persistent link: https://www.econbiz.de/10014485563
Saved in:
2
Explaining socially responsible consumer behavior : a meta-analytic review of theory of planned behavior
Han, Tae-Im
;
Stoel, Leslie
- In:
Journal of international consumer marketing
29
(
2017
)
2
,
pp. 91-103
Persistent link: https://www.econbiz.de/10011690501
Saved in:
3
An unintended consequence of exaggerated maximum-discount tensile price claims
Lee, Jung Eun
;
Stoel, Leslie
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 700-709
Persistent link: https://www.econbiz.de/10011616266
Saved in:
4
High versus low online price discounts : effects on customers' perception of risk
Lee, Jung Eun
;
Stoel, Leslie
- In:
The journal of product & brand management
23
(
2014
)
6
,
pp. 401-412
Persistent link: https://www.econbiz.de/10010429354
Saved in:
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