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subject:"Consumer behaviour"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Advertising effects"
~subject:"Beziehungsmarketing"
~subject:"China"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Advertising effects
Beziehungsmarketing
China
Konsumentenverhalten
611
Brand image
119
Markenimage
119
Brand management
108
Markenführung
108
Brand
65
Markenartikel
65
Werbewirkung
61
Cultural identity
53
Kulturelle Identität
53
Designation of origin
48
Herkunftsbezeichnung
48
Relationship marketing
46
USA
44
United States
44
Advertising
38
Werbung
38
National culture
36
Nationalkultur
36
Internet marketing
35
Online retailing
35
Online-Handel
35
Online-Marketing
35
Emotion
32
Viral marketing
32
Virales Marketing
32
Social Web
31
Social web
31
Comparison
29
Experiment
29
India
29
Indien
29
Vergleich
29
Luxury goods
28
Luxusgüter
28
Customer satisfaction
26
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Online availability
All
Undetermined
332
Free
26
Type of publication
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Article
609
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
608
Aufsatz in Zeitschrift
608
Conference paper
8
Konferenzbeitrag
8
Collection of articles of several authors
3
Sammelwerk
3
Conference proceedings
1
Konferenzschrift
1
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Language
All
English
611
Author
All
Khare, Arpita
7
Phau, Ian
5
Kim, Jungkeun
4
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Amit
3
Arora, Anshu
3
Bagozzi, Richard P.
3
Barone, Michael J.
3
Blanchard, Simon J.
3
Chikweche, Tendai
3
Drolet, Aimee
3
Fazli-Salehi, Reza
3
Gavish, Yossi
3
Ghosh Chowdhury, Tilottama
3
Liu, Yu
3
Lopes, Evandro Luiz
3
Madadi, Rozbeh
3
Meng, Juan
3
Schmitt, Bernd
3
Segev, Sigal
3
Sharma, Piyush
3
Shoham, Aviv
3
Tam, Leona
3
Wagner, Udo
3
Yoon, Carolyn
3
Yoon, Song-oh
3
Ahuvia, Aaron
2
Allan, David
2
Anand, Sandip
2
Aspara, Jaakko
2
Basfirinci, Cigdem
2
Batra, Rajeev
2
Bechara, Antoine
2
Bell, David R.
2
Biswas, Abhijit
2
Bradlow, Eric T.
2
Breugelmans, Els
2
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Published in...
All
Journal of international consumer marketing
Marketing letters : a journal of research in marketing
Journal of business research : JBR
1,977
Journal of retailing and consumer services
1,930
International journal of consumer studies
761
International journal of hospitality management
723
Psychology & marketing
658
Journal of consumer research : JCR ; an interdisciplinary bimonthly
581
NBER working paper series
506
Working paper / National Bureau of Economic Research, Inc.
431
The journal of product & brand management
393
Asia Pacific journal of marketing and logistics
391
NBER Working Paper
380
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
343
Journal of marketing research : JMR
343
Management science : journal of the Institute for Operations Research and the Management Sciences
329
Journal of travel and tourism marketing
316
Journal of marketing management : MM
307
Journal of retailing
303
Cogent business & management
297
Journal of marketing communications
295
International journal of retail & distribution management
292
Tourism management : research, policies, practice
292
Journal of marketing
290
SpringerLink / Bücher
290
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
289
The international review of retail, distribution and consumer research
289
The journal of consumer marketing
284
Journal of consumer behaviour : an international research review
283
Journal of fashion marketing and management
283
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
273
Journal of the Academy of Marketing Science
266
Technological forecasting & social change : an international journal
262
International journal of contemporary hospitality management
261
Journal of business ethics : JOBE
259
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
245
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ECONIS (ZBW)
611
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611
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1
Determinants of intention to revisit in hospitality industry : a cross-cultural study based on GLOBE Project
Nazarian, Alireza
;
Shabankareh, Mohammadjavad
; …
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10014515015
Saved in:
2
Attitudes toward ethical consumption in clothing : comparing peruvian and Portuguese consumers
Bairrada, Cristela Maia
;
Coelho, Arnaldo
;
Moreira, …
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 180-196
Persistent link: https://www.econbiz.de/10014515024
Saved in:
3
Examining the mediating role of consumer desire for luxury : can perceived sustainability and natural rarity evoke willingness to pay more?
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 301-319
Persistent link: https://www.econbiz.de/10014575068
Saved in:
4
Customer satisfaction, loyalty behaviors, and firm financial performance : what 40 years of research tells us
Mittal, Vikas
;
Han, Kyuhong
;
Frennea, Carly
;
Blut, Markus
; …
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 171-187
Persistent link: https://www.econbiz.de/10014333908
Saved in:
5
Vulnerable consumers : marketing research needs to pay more attention to the brain health of consumers
Javor, Andrija
;
Koller, Monika
;
Lee, Nick
;
Breiter, Hans
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
2
,
pp. 337-342
Persistent link: https://www.econbiz.de/10014333978
Saved in:
6
Making brand activism successful : how advice-giving can boost support behavior and reap benefits for the brand
Thürridl, Carina
;
Thompson, Frauke Mattison
- In:
Marketing letters : a journal of research in marketing
34
(
2023
)
4
,
pp. 685-696
Persistent link: https://www.econbiz.de/10014458464
Saved in:
7
A cross-national study investigating the role of country of origin and word of mouth in expatriates' decision process when seeking a healthcare provider
Freundt, Valeria L. M. A.
;
Bortoluzzo, Adriana Bruscato
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 47-62
Persistent link: https://www.econbiz.de/10014321449
Saved in:
8
The influence of ethnic identity on consumer behavior : Filipino and Lao consumers in Australia
Intharacks, Jamealla
;
Chikweche, Tendai
;
Stanton, John
- In:
Journal of international consumer marketing
35
(
2023
)
1
,
pp. 63-78
Persistent link: https://www.econbiz.de/10014321452
Saved in:
9
Millennial consumers perceptions on luxury goods : capturing antecedents for brand resonance in the emerging market context
Kang, Inwon
;
Koo, Jakyung
;
Han, Jeong Hugh
;
Yoo, Sungjoon
- In:
Journal of international consumer marketing
34
(
2022
)
2
,
pp. 214-230
Persistent link: https://www.econbiz.de/10013167322
Saved in:
10
Eat to the beat : musical incongruity resolution in restaurant advertising
Abolhasani, Morteza
;
Golrokhi, Zahra
- In:
Journal of international consumer marketing
34
(
2022
)
5
,
pp. 567-591
Persistent link: https://www.econbiz.de/10013465902
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