//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Consumer behaviour"
~isPartOf:"Journal of international consumer marketing"
~person:"Arora, Amit"
~person:"Gupta, Shruti"
~subject:"Advertising effects"
~subject:"China"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Advertising effects
China
Konsumentenverhalten
5
Designation of origin
3
Herkunftsbezeichnung
3
Brand image
2
Brand management
2
Markenführung
2
Markenimage
2
Target group
2
Zielgruppe
2
Armutsbekämpfung
1
Aspirational consumption
1
Authenticity
1
Bottom of pyramid
1
Brand
1
Business model
1
Country-of-origin
1
Developing countries
1
Entwicklungsländer
1
Geschäftsmodell
1
Innovation
1
Innovation diffusion
1
Innovationsdiffusion
1
Low income
1
Luxury diffusion versus parent brands
1
Luxury goods
1
Luxusgüter
1
Markenartikel
1
Marketing
1
New product development
1
Niedrigeinkommen
1
Poverty reduction
1
Private consumption
1
Privater Konsum
1
Product design
1
Produktentwicklung
1
Produktgestaltung
1
Rules of origin
1
Subsistence economy
1
Subsistenzwirtschaft
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Language
All
English
5
Author
All
Arora, Amit
Gupta, Shruti
Khare, Arpita
7
Phau, Ian
5
Torres, Ivonne M.
4
Xue, Fei
4
Zhang, Dan
4
Zúñiga, Miguel Ángel
4
Arora, Anshu
3
Chikweche, Tendai
3
Fazli-Salehi, Reza
3
Gavish, Yossi
3
Liu, Yu
3
Lopes, Evandro Luiz
3
Madadi, Rozbeh
3
Meng, Juan
3
Segev, Sigal
3
Sharma, Piyush
3
Shoham, Aviv
3
Allan, David
2
Anand, Sandip
2
Basfirinci, Cigdem
2
Calantone, Roger J.
2
Chandrasekara, Ruwangi
2
Clark, Ronald A.
2
Cude, Brenda J.
2
Ertz, Myriam
2
Haytko, Diana L.
2
Hermans, Charles M.
2
Hornikx, Jos
2
Kang, Inwon
2
Koo, Jakyung
2
Lee, Kaman
2
Lee, Sangwon
2
Lee, Wei-Na
2
Legohérel, Patrick
2
Manrai, Ajay K.
2
Matharu, Gurmeet Kaur
2
McIntyre, John R.
2
Messner, Wolfgang
2
more ...
less ...
Published in...
All
Journal of international consumer marketing
International journal of Indian culture and business management : IJICBM
2
Journal of promotion management : JPM
2
Asia-Pacific journal of management research and innovation
1
International Marketing and Management Research
1
International journal of cross cultural management
1
International journal of emerging markets
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Springer eBook Collection
1
The international review of retail, distribution and consumer research
1
The journal of consumer marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
WYSIWYG : seeing is believing : consumer responses to levels of design newness, product innovativeness, and the role of country-of-origin
Arora, Anshu
;
Arora, Amit
- In:
Journal of international consumer marketing
29
(
2017
)
3
,
pp. 135-161
Persistent link: https://www.econbiz.de/10011709326
Saved in:
2
Miu Miu diffuses Prada : coupling country-of-origin versus country-of-manufacture effects with brand authenticity and contagion
Arora, Anshu
;
Wu, Jun
;
Arora, Amit
;
Bacouël-Jentjens, …
- In:
Journal of international consumer marketing
28
(
2016
)
4
,
pp. 228-250
Persistent link: https://www.econbiz.de/10011529897
Saved in:
3
An exploratory investigation of aspirational consumption at the bottom of the pyramid
Gupta, Shruti
;
Srivastav, Pratish
- In:
Journal of international consumer marketing
28
(
2016
)
1
,
pp. 2-15
Persistent link: https://www.econbiz.de/10011459939
Saved in:
4
Consumer response to diffusion brands and luxury brands : the role of country of origin and country of manufacture
Arora, Anshu
;
McIntyre, John R.
;
Wu, Jun
;
Arora, Amit
- In:
Journal of international consumer marketing
27
(
2015
)
1
,
pp. 3-26
Persistent link: https://www.econbiz.de/10010513857
Saved in:
5
Consumer evaluation of target marketing to the bottom of the pyramid
Gupta, Shruti
;
Pirsch, Julie
- In:
Journal of international consumer marketing
26
(
2014
)
1
,
pp. 58-74
Persistent link: https://www.econbiz.de/10010344861
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->