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subject:"Consumer behaviour"
~isPartOf:"Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences"
~person:"Chintagunta, Pradeep K."
~subject:"Markenführung"
~subject:"Social web"
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Consumer behaviour
Markenführung
Social web
Konsumentenverhalten
9
Einzelhandel
3
Retail trade
3
Competition
2
E-commerce
2
Electronic Commerce
2
USA
2
United States
2
Wettbewerb
2
2003-2005
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Bayesian estimation
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Breitbandkommunikation
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Broadband communications
1
Bundling strategy
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Canada
1
Chapter 11 bankruptcy
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Customer acquisition
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Dauer
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9
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Chintagunta, Pradeep K.
Hauser, John R.
9
Iyengar, Radha
7
Sun, Baohong
7
Braun, Michael
6
Kuksov, Dmitri
6
Liberali, Guilherme
6
Meyer, Robert J.
6
Urban, Glen L.
6
Van Den Bulte, Christophe
6
Bronnenberg, Bart J.
5
Chan, Tat
5
Feinberg, Fred M.
5
Salisbury, Linda Court
5
Allenby, Greg M.
4
Arora, Neeraj
4
Desai, Preyas S.
4
Fader, Peter
4
Narayan, Vishal
4
Che, Hai
3
Chen, Yuxin
3
Danaher, Peter J.
3
Donkers, Bas
3
Dukes, Anthony
3
Dzyabura, Daria
3
Gerstner, Eitan
3
Gopalakrishnan, Arun
3
Gordon, Brett R.
3
Iyer, Ganesh
3
Kadiyali, Vrinda
3
Lewis, Michael
3
Manchanda, Puneet
3
Mayzlin, Dina
3
Mehta, Nitin
3
Narasimhan, Om
3
Park, Young-Hoon
3
Pazgal, Amit I.
3
Purohit, Devavrat
3
Rao, Ram C.
3
Roberts, John H.
3
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
Marketing science
4
Chicago Booth School of Business Research Paper
3
Journal of business & economic statistics : JBES ; a publication of the American Statistical Association
2
Management science : journal of the Institute for Operations Research and the Management Sciences
2
Chicago Booth Research Paper 11-11
1
Fundamentals of marketing research ; Vol. 1
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing
1
Journal of marketing research
1
Journal of marketing research : JMR
1
Journal of retailing
1
Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series
1
Kilts Center for Marketing at Chicago Booth – Nielsen Dataset Paper Series 1-008
1
Quantitative marketing and economics : QME
1
Research paper series / Stanford Graduate School of Business
1
Review of industrial organization : RIO
1
Ross School of Business working paper series
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ECONIS (ZBW)
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1
What happens when a retailer drops a product category? : investigating the consequences of ending tobacco sales
Goli, Ali
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
6
,
pp. 1169-1198
Persistent link: https://www.econbiz.de/10012796483
Saved in:
2
Search duration
Ursu, Raluca M.
;
Wang, Qingliang
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
39
(
2020
)
5
,
pp. 849-871
Persistent link: https://www.econbiz.de/10012305111
Saved in:
3
Consumer response to Chapter 11 bankruptcy : negative demand spillover to competitors
Ozturk, O. Cem
;
Chintagunta, Pradeep K.
;
Venkataraman, …
- In:
Marketing science : the marketing journal of the …
38
(
2019
)
2
,
pp. 296-316
Persistent link: https://www.econbiz.de/10012022544
Saved in:
4
Targeting Mr. or Mrs. Smith : modeling and leveraging intrahousehold heterogeneity in brand choice behavior
Bruno, Hernan A.
;
Cebollada, Javier
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
4
,
pp. 631-648
Persistent link: https://www.econbiz.de/10011916601
Saved in:
5
Price uncertainty and market power in retail gasoline : the case of an Italian highway
Rossi, Federico
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
37
(
2018
)
5
,
pp. 753-770
Persistent link: https://www.econbiz.de/10011951259
Saved in:
6
Quantifying transaction costs in online/off-line grocery channel choice
Chintagunta, Pradeep K.
;
Chu, Junhong
;
Cebollada, Javier
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
1
,
pp. 96-114
Persistent link: https://www.econbiz.de/10009511626
Saved in:
7
Investigating consumer purchase behavior in related technology product categories
Sriram, S.
;
Chintagunta, Pradeep K.
;
Agarwal, Manoj Kumar
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
2
,
pp. 291-314
Persistent link: https://www.econbiz.de/10003969789
Saved in:
8
Complementarities and the demand for home broadband internet services
Liu, Hongju
;
Chintagunta, Pradeep K.
;
Zhu, Ting
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 701-720
Persistent link: https://www.econbiz.de/10008652618
Saved in:
9
The effect of signal quality and contiguous word of mouth on customer acquisition for a video-on-demand service
Nam, Sungjoon
;
Manchanda, Punjeet
;
Chintagunta, Pradeep K.
- In:
Marketing science : the marketing journal of the …
29
(
2010
)
4
,
pp. 690-700
Persistent link: https://www.econbiz.de/10008652621
Saved in:
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