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subject:"Consumer behaviour"
~person:"Bala, Christian"
~person:"Ko, Eunju"
~person:"Laroche, Michel"
~person:"Park, C. Whan"
~type_genre:"Collection of articles of several authors"
~type_genre:"Reprint"
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Search: subject_exact:"Consumer Behaviour"
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Consumer behaviour
Konsumentenverhalten
14
Marketing management
4
Marketingmanagement
4
Brand management
3
Markenführung
3
Welt
3
World
3
Brand
2
Brand extension
2
Brand image
2
Consumer policy
2
Cultural identity
2
Deutschland
2
Germany
2
International marketing
2
Internationales Marketing
2
Internet
2
Kulturelle Identität
2
Markenartikel
2
Markenimage
2
Markentransfer
2
Share Economy
2
Sharing economy
2
Verbraucherpolitik
2
China
1
Consumer advice
1
Consumer goods
1
Consumer protection
1
Consumer society
1
Consumers
1
Customer integration
1
Deutschland (bis 1945)
1
Fashion
1
Gebrauchtmarkt
1
Germany (until 1945)
1
Geschichte
1
History
1
Konsumgesellschaft
1
Konsumgüter
1
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4
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Book / Working Paper
8
Article
6
Type of publication (narrower categories)
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Collection of articles of several authors
Reprint
Article in journal
110
Aufsatz in Zeitschrift
110
Sammelwerk
11
Aufsatz im Buch
10
Book section
10
Graue Literatur
4
Non-commercial literature
4
Konferenzschrift
2
Aufsatzsammlung
1
Collection of articles written by one author
1
Conference paper
1
Konferenzbeitrag
1
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1
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Language
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English
10
German
4
Author
All
Bala, Christian
Ko, Eunju
Laroche, Michel
Park, C. Whan
Sheth, Jagdish N.
42
Belk, Russell W.
22
Jacoby, Jacob
9
Holbrook, Morris B.
8
Bettman, James R.
7
Keller, Kevin Lane
7
Hill, Ronald Paul
6
Schmitt, Bernd
6
Fitchett, James
5
Herrmann, Andreas
5
Hewer, Paul
5
Piacentini, Maria
5
Warde, Alan
5
Bauer, Hans H.
4
Elliott, Richard
4
Foxall, Gordon R.
4
Hansen, Ursula
4
Herr, Paul M.
4
Hippner, Hajo
4
Kassarjian, Harold H.
4
Kaufmann, Hans Rüdiger
4
Malhotra, Naresh K.
4
Martínez-López, Francisco J.
4
Mick, David Glen
4
Reisch, Lucia A.
4
Schuldzinski, Wolfgang
4
Sherry, John F.
4
Spiller, Achim
4
Tadajewski, Mark
4
Thompson, Craig J.
4
Wang, Cheng Lu
4
Wilde, Klaus D.
4
Wildner, Raimund
4
Zaltman, Gerald
4
Aaker, Jennifer
3
Aiello, Gaetano
3
Arsel, Zeynep
3
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Published in...
All
Journal of business research : JBR
5
Beiträge zur Verbraucherforschung
4
Brand management ; Vol. 3
2
Cross-cultural and critical perspectives on brands
1
Legends in marketing
1
Source
All
ECONIS (ZBW)
14
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1
Jenseits des Otto Normalverbrauchers : Verbraucherpolitik in Zeiten des „unmanageable consumer“
Bala, Christian
(
ed.
);
Schuldzinski, Wolfgang
(
ed.
)
-
2018
-
1. Auflage
Persistent link: https://www.econbiz.de/10012115230
Saved in:
2
Pack ein, schmeiß’ weg? : Wegwerfkultur und Wertschätzung von Konsumgütern
Bala, Christian
(
ed.
);
Schuldzinski, Wolfgang
(
ed.
)
-
2017
-
1. Auflage
Persistent link: https://www.econbiz.de/10012115221
Saved in:
3
Verbraucher in Geschichte und Gegenwart : Wandel und Konfliktfelder in der Verbraucherpolitik
Bala, Christian
(
ed.
);
Kleinschmidt, Christian
(
ed.
); …
-
2017
-
1. Auflage
Persistent link: https://www.econbiz.de/10012115229
Saved in:
4
Prosuming und Sharing : neuer sozialer Konsum : Aspekte kollaborativer Formen von Konsumtion und Produktion
Bala, Christian
(
ed.
);
Schuldzinski, Wolfgang
(
ed.
)
-
2016
-
1. Auflage
Persistent link: https://www.econbiz.de/10012115207
Saved in:
5
Special section: New developments in global consumer behavior and marketing strategy
Laroche, Michel
(
contributor
)
- In:
Journal of business research : JBR
67
(
2014
)
3
,
pp. 225-306
Persistent link: https://www.econbiz.de/10010245296
Saved in:
6
Special issue: Fashion marketing and consumption of luxury brands
Ko, Eunju
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009618386
Saved in:
7
Special Issue: Advances in internet consumer behavior and marketing strategy
Laroche, Michel
(
contributor
)
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 1015-1110
Persistent link: https://www.econbiz.de/10008653665
Saved in:
8
Special Issue: New developments in modeling internet consumer behavior
Laroche, Michel
(
contributor
)
- In:
Journal of business research : JBR
63
(
2010
)
9/10
,
pp. 915-1014
Persistent link: https://www.econbiz.de/10008653864
Saved in:
9
Evaluation of brand extensions : the role of product feature similarity and brand concept consistency
Park, C. Whan
;
Milberg, Sandra
;
Lawson, Robert
-
2010
Persistent link: https://www.econbiz.de/10003924413
Saved in:
10
Managing negative feedback effects associated with brand extensions : the impact of alternative branding strategies
Milberg, Sandra J.
;
Park, C. Whan
;
McCarthy, Michael S.
-
2010
Persistent link: https://www.econbiz.de/10003924414
Saved in:
1
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