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subject:"Consumer behaviour"
~person:"Chung, Hoe Sang"
~person:"Gunasti, Kunter"
~type_genre:"Article in journal"
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Consumer behaviour
Incomplete information
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Duopol
2
Duopoly
2
Preisdifferenzierung
2
Price discrimination
2
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Theory
2
Behavior-based price discrimination
1
Brand image
1
Consumer myopia
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Erfahrungsgüter
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Experience goods
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Markenimage
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Nash equilibrium
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Nash-Gleichgewicht
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Product information
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Chung, Hoe Sang
Gunasti, Kunter
Demery, David
2
Duck, Nigel W.
2
Han, Xiaoqi
2
Kardes, Frank R.
2
Ross, William T.
2
Seiler, Stephan
2
Aghekyan-Simonian, Mariné
1
Anderson, Simon P.
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Arnoldt, Andrea
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Arora, Neeraj
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Basu, Arnab K.
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1
Binder, Carola Conces
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El-Deredy, Wael
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Eliaz, Kfir
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Erdem, Tülin
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Esteves, Rosa-Branca
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Ewing, Douglas R.
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of economics
1
Journal of marketing research : JMR
1
The Manchester School
1
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ECONIS (ZBW)
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Quality choice and behavior-based price discrimination
Chung, Hoe Sang
- In:
Journal of economics
131
(
2020
)
3
,
pp. 223-236
Persistent link: https://www.econbiz.de/10012419404
Saved in:
2
Behavior-based price discrimination with experience goods
Chung, Hoe Sang
- In:
The Manchester School
84
(
2016
)
5
,
pp. 675-695
Persistent link: https://www.econbiz.de/10011620660
Saved in:
3
How and when alphanumeric brand names affect consumer preferences
Gunasti, Kunter
;
Ross, William T.
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1177-1192
Persistent link: https://www.econbiz.de/10008796493
Saved in:
4
How inferences about missing attributes decrease the tendency to defer choice and increase purchase probability
Gunasti, Kunter
;
Ross, William T.
- In:
Journal of consumer research : JCR ; an …
35
(
2008/09
)
5
,
pp. 823-837
Persistent link: https://www.econbiz.de/10003807429
Saved in:
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