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subject:"Consumer behaviour"
~person:"Feng, Shanfei"
~person:"Liu, Yun"
~type_genre:"Aufsatz in Zeitschrift"
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Consumer behaviour
Direct marketing
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1
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Feng, Shanfei
Liu, Yun
Perri, Matthew
4
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3
Morimoto, Mariko
3
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2
Albaum, Gerald S.
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2
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2
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Ahn, Ho-Young Anthony
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1
Bergner, Kai N.
1
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1
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Production and operations management : the flagship research journal of the Production and Operations Management Society
1
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ECONIS (ZBW)
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The impact of consumer fairness seeking on distribution channel selection : direct selling vs. agent selling
Yi, Zelong
;
Wang, Yulan
;
Liu, Yun
;
Chen, Ying-Ju
- In:
Production and operations management : the flagship …
27
(
2018
)
6
,
pp. 1148-1167
Persistent link: https://www.econbiz.de/10011969982
Saved in:
2
To retain? To upgrade? : the effects of direct mail on regular donation behavior
Thomas, Suman Ann
;
Feng, Shanfei
;
Krishnan, Trichy V.
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
1
,
pp. 48-63
Persistent link: https://www.econbiz.de/10010517012
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