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subject:"Consumer behaviour"
~person:"Jang, Soocheong"
~person:"Ko, Eunju"
~person:"Laroche, Michel"
~type_genre:"Article in journal"
~type_genre:"Aufsatz im Buch"
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Search: subject_exact:"Consumer Behaviour"
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Subject
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Consumer behaviour
Konsumentenverhalten
159
Brand management
30
Gastronomie
30
Markenführung
30
Restaurant industry
30
Luxury goods
25
Luxusgüter
25
Brand image
24
Markenimage
24
Fashion
21
Mode
21
Internet marketing
20
Online-Marketing
20
Beziehungsmarketing
18
Customer satisfaction
18
Kundenzufriedenheit
18
Relationship marketing
18
Brand
17
Markenartikel
17
Cultural identity
16
Kulturelle Identität
16
Dienstleistungsqualität
15
Service quality
15
USA
15
United States
15
Advertising effects
14
Werbewirkung
14
Globalisierung
12
Globalization
12
Marketing management
12
Marketingmanagement
12
Online retailing
12
Online-Handel
12
Emotion
11
Customer value
10
Ethnic group
10
Ethnische Gruppe
10
International marketing
10
Internationales Marketing
10
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Online availability
All
Undetermined
79
Free
1
Type of publication
All
Article
156
Book / Working Paper
3
Type of publication (narrower categories)
All
Article in journal
Aufsatz im Buch
Aufsatz in Zeitschrift
154
Book section
5
Collection of articles of several authors
5
Sammelwerk
5
Aufsatzsammlung
1
Conference paper
1
Konferenzbeitrag
1
Reprint
1
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Language
All
English
159
Author
All
Jang, Soocheong
Ko, Eunju
Laroche, Michel
Han, Heesup
113
Mattila, Anna S.
97
Gierl, Heribert
76
Lusk, Jayson L.
76
Phau, Ian
76
Belk, Russell W.
71
Khare, Arpita
69
Loureiro, Sandra Maria Correia
66
Grewal, Dhruv
64
Dwivedi, Yogesh Kumar
63
Nayga, Rodolfo M.
62
Septianto, Felix
59
Herrmann, Andreas
58
Bagozzi, Richard P.
56
Paul, Justin
54
Pelsmacker, Patrick de
51
Hollebeek, Linda D.
50
Walsh, Gianfranco
48
Wiedmann, Klaus-Peter
45
Kim, Jungkeun
44
Sharma, Piyush
44
Diamantopoulos, Adamantios
43
Thaichon, Park
42
Rajagopal
41
Bang, Nguyen
40
Das, Gopal
39
Foxall, Gordon R.
39
Ko, Yong Jae
39
Grunert, Klaus G.
37
Park, Jungkun
37
Verhoef, Peter C.
37
Vrontis, Demetris
37
Eisend, Martin
36
Kim, Seongseop
36
Wong, IpKin Anthony
36
Dens, Nathalie
35
Guido, Gianluigi
35
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Published in...
All
Journal of business research : JBR
50
International journal of hospitality management
30
International journal of contemporary hospitality management
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
Journal of retailing and consumer services
5
Asia Pacific journal of marketing and logistics
4
International journal of advertising : the review of marketing communications
4
International journal of advertising : the quarterly review of marketing communications
3
International journal of consumer studies
3
International marketing review
3
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
3
Journal of business ethics : JOBE
2
Journal of marketing communications
2
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
2
Marketing and multicultural diversity
2
Psychology & marketing
2
The journal of services marketing
2
The service industries journal
2
Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Cross-cultural and critical perspectives on brands
1
Cross-cultural buyer behavior
1
Handbook of strategic e-business management
1
International journal of retail & distribution management
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of destination marketing & management
1
Journal of economic psychology : research in economic psychology and behavioral economics
1
Journal of hospitality marketing & management
1
Journal of international consumer marketing
1
Journal of marketing theory and practice
1
Journal of promotion management : JPM
1
Journal of the Academy of Marketing Science
1
Journal of travel and tourism marketing
1
Service business
1
Social and environmental issues in advertising
1
The journal of consumer marketing
1
The journal of product innovation management : an international publication of the Product Development & Management Association
1
Tourism management : research, policies, practice
1
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ECONIS (ZBW)
159
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159
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1
How to maintain sustainable consumer behaviours : a systematic review and future research agenda
Elhoushy, Sayed
;
Jang, Soocheong
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2181-2211
Persistent link: https://www.econbiz.de/10014427271
Saved in:
2
The effect of luxury brand erotic capital on luxury brand consumption value and purchase intention : focus on VIP customers
Pang, Wonbae
;
Ko, Eunju
;
Cho, Minjung
- In:
Journal of global scholars of marketing science : …
34
(
2024
)
2
,
pp. 123-142
Persistent link: https://www.econbiz.de/10014511622
Saved in:
3
Plant-based food is unhealthy : that's not true! : how can corrective messages help promote plant-based menus in quick-service restaurants?
Zhang, Xingyi
;
Jeong, EunHa
;
Shao, Xiaolong
;
Jang, Soocheong
- In:
International journal of contemporary hospitality management
35
(
2023
)
9
,
pp. 3216-3234
Persistent link: https://www.econbiz.de/10014334291
Saved in:
4
To whom do restaurants' preventive measures matter more during a pandemic? : the moderating effects of need-for-cognition and relationship strength
Kim, Heewon
;
Jang, Soocheong
;
Gim, Jaehee
- In:
International journal of contemporary hospitality management
35
(
2023
)
9
,
pp. 3360-3386
Persistent link: https://www.econbiz.de/10014334308
Saved in:
5
The effects of brand collaboration with the online game on customer equity and purchase intention : moderating effect of fashion brand type
Kim, Sang Jin
;
Yoo, Jiwon
;
Ko, Eunju
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
9
,
pp. 2282-2299
Persistent link: https://www.econbiz.de/10014430228
Saved in:
6
The metaverse experience in luxury brands
Jiang, Qi
;
Kim, Miyea
;
Ko, Eunju
;
Kim, Kyung Hoon
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
10
,
pp. 2501-2520
Persistent link: https://www.econbiz.de/10014430263
Saved in:
7
The perceived value of digital fashion product and purchase intention : the mediating role of the flow experience in metaverse platforms
Park, Yeonseo
;
Ko, Eunju
;
Do, Boram
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
11
,
pp. 2645-2665
Persistent link: https://www.econbiz.de/10014430272
Saved in:
8
The effect of luxury brands' sustainable fashion marketing types on authenticity, brand attitude, and purchase intention
Lee, Hojae
;
Ko, Eunju
;
Lee, Sanghoon
- In:
Journal of global scholars of marketing science : …
33
(
2023
)
4
,
pp. 497-512
Persistent link: https://www.econbiz.de/10014369363
Saved in:
9
The effect of COVID-19 on hotel booking intentions: Investigating the roles of message appeal type and brand loyalty
Ju, Yongwook
;
Jang, Soocheong
- In:
International journal of hospitality management
108
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10013482202
Saved in:
10
Don't touch the merchandise! : factors associated with consumer preference for contact free shopping
Jeong, Dayun
;
Ko, Eunju
;
Taylor, Charles Raymond
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013468635
Saved in:
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