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subject:"Consumption theory"
~person:"Docters, Rob"
~type:"article"
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Docters, Rob
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Journal of business strategy
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The neglected demand curve : how to build one and how to benefit
Docters, Rob
;
Schefers, Bert
;
Korman, Tracy
;
Durman, …
- In:
Journal of business strategy
29
(
2008
)
5
,
pp. 19-25
Persistent link: https://www.econbiz.de/10003772927
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