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subject:"Deutschland"
subject:"United States"
~language:"eng"
~person:"Penz, Elfriede"
~subject:"Consumer behaviour"
~subject:"Germany"
~type_genre:"Article in journal"
~type_genre:"Biografie"
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Penz, Elfriede
Marin, Dalia
7
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Horvat, Tatjana
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Lichtenthaler, Ulrich
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Journal of financial services marketing : JFSM
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Voluntary purchase of counterfeit products : empirical evidence from four countries
Penz, Elfriede
;
Schlegelmilch, Bodo B.
;
Stöttinger, Barbara
- In:
Journal of international consumer marketing
21
(
2009
)
1
,
pp. 67-84
Persistent link: https://www.econbiz.de/10003890677
Saved in:
2
The "whys" and "hows" of ethical investment : understanding an early-stage market through an explorative approach
Hofmann, Eva
;
Penz, Elfriede
;
Kirchler, Erich
- In:
Journal of financial services marketing : JFSM
14
(
2009/10
)
2
,
pp. 102-117
Persistent link: https://www.econbiz.de/10003898934
Saved in:
3
Corporate image and product similarity : assessing major demand drivers for counterfeits in a multi-country study
Penz, Elfriede
;
Stöttinger, Barbara
- In:
Psychology & marketing
25
(
2008
)
4
,
pp. 352-381
Persistent link: https://www.econbiz.de/10003735856
Saved in:
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