//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
subject:"Guerilla-Marketing"
~isPartOf:"Competitive intelligence, analysis and strategy : creating organisational agility"
~language:"eng"
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Sportevent"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Guerilla-Marketing
Brand
1
Guerilla marketing
1
Markenartikel
1
Sport event
1
Sportveranstaltung
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
English
Author
All
Hartland, Trevor
1
Williams-Burnett, Nicola
1
Published in...
All
Competitive intelligence, analysis and strategy : creating organisational agility
Sport marketing quarterly : preferred journal of the Sport Marketing Association
4
International journal of sports marketing & sponsorship
3
European Sport management quarterly : ESMQ
2
European journal of marketing : EJM
2
Journal of sport management : the official journal of the North American Society of Sport Management
2
Sport management review
2
Business horizons
1
International journal of advertising : the quarterly review of marketing communications
1
International journal of advertising : the review of marketing communications
1
International journal of sport management and marketing : IJSMM
1
Journal of business research : JBR
1
Journal of entrepreneurship, management and innovation : JEMI ; a quarterly journal of Nowy Sacz School of Business, National-Louis University
1
Journal of marketing management : MM
1
Journal of strategic marketing
1
Routledge sports marketing
1
Stand und Perspektiven der Eventforschung
1
Strategies in sports marketing : technologies and emerging trends
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Protecting the olympic brand : winners and losers
Hartland, Trevor
;
Williams-Burnett, Nicola
- In:
Competitive intelligence, analysis and strategy : …
,
(pp. 167-180)
.
2013
Persistent link: https://www.econbiz.de/10009680257
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->