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subject:"Innovation management"
~subject:"Customer integration"
~subject:"Kundenmanagement"
~type_genre:"Fallstudie"
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Innovation management
Customer integration
Kundenmanagement
Beziehungsmarketing
445
Relationship marketing
445
Deutschland
138
Germany
138
Theorie
63
Theory
63
Marketingmanagement
41
Marketing management
38
Lieferantenmanagement
36
Supplier relationship management
36
Marketing
30
Social Web
29
Social web
29
Customer satisfaction
28
Kundenzufriedenheit
28
USA
27
United States
27
Innovationsmanagement
26
Dienstleistungsqualität
22
Kundenorientierung
22
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22
Strategisches Management
22
Beziehungsmanagement
21
Prozessmanagement
21
Business process management
20
Unternehmen
20
Consumer behaviour
19
Erfolgsfaktor
19
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19
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19
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19
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19
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18
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18
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18
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17
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17
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17
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Book / Working Paper
58
Article
16
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Fallstudie
Article in journal
1,341
Aufsatz in Zeitschrift
1,341
Hochschulschrift
394
Thesis
321
Aufsatz im Buch
228
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228
Collection of articles of several authors
134
Sammelwerk
134
Aufsatzsammlung
113
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74
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74
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74
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52
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48
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43
Handbuch
43
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39
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36
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36
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34
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21
Working Paper
21
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9
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6
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6
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6
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6
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6
Conference paper
5
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5
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5
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4
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4
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4
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4
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3
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German
50
English
26
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Belz, Christian
2
Bieger, Thomas
2
Bjerre, Mogens
2
Bruhn, Manfred
2
Hougaard, Søren
2
Ihl, Christoph
2
Piller, Frank T.
2
Reichwald, Ralf
2
Schaller, Christian
2
Seifert, Sascha
2
Steinhoff, Fee
2
Töpfer, Armin
2
Ackermann, Walter
1
Ahlert, Martin
1
Ajami, Riad A.
1
Alt, Rainer
1
Altinay, Levent
1
Ammann, Verena
1
Andersen, Jørn Bang
1
Anderson, Alistair R.
1
Aßmann, Jörg
1
Baglieri, Enzo
1
Baumgärtner, Armin
1
Biehl, Marjorie Luísa
1
Blaeser-Benfer, Andreas
1
Braun, Gabriele
1
Breuer, Henning
1
Bromberger, Jörg
1
Brunner, Jean-Claude
1
Buchner, Reinhart
1
Burkhart, Tina
1
Carù, Antonella
1
Cook, Scott
1
DaSilva, Carlos M.
1
Dous, Malte
1
Eggert, Axel
1
Fetscherin, Marc
1
Frank, Klaus
1
Gaddefors, Johan
1
Galbraith, Jay R.
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Springer-Verlag GmbH
1
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1
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Gabler Edition Wissenschaft
7
Europäische Hochschulschriften / 5
2
HMD : Praxis der Wirtschaftsinformatik
2
Strategy and communication for innovation
2
Basler Schriften zum Marketing
1
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
1
Betriebswirtschaftslehre für Technologie und Innovation
1
Comparative entrepreneurship initiatives : studies in China, Japan and the USA
1
Customer relations
1
DUV / Wirtschaftswissenschaft
1
E-business managerial aspects, solutions and case studies
1
Fachkompetenz
1
Gabler Edition Wissenschaft / Forum Marketing
1
Gabler Edition Wissenschaft / Kundenmanagement & Electronic Commerce
1
Gabler Research
1
Gabler-Edition Wissenschaft
1
Gabler-Edition Wissenschaft / Business-to-Business-Marketing
1
Gabler-Lehrbuch
1
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
1
Harvard business review : HBR
1
International journal of innovation management
1
International journal of quality and service sciences
1
International journal of technology management : IJTM
1
Internet economics
1
Kommunikation als Erfolgsfaktor im Innovationsmanagement : Strategien im Zeitalter der Open Innovation
1
Lehrbuch
1
Management - Business for professionals
1
Management decision : MD
1
Markt-Management
1
Marktorientiertes Management
1
Redline Wirtschaft
1
Reihe: Personal, Organisation und Arbeitsbeziehungen : POA
1
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
1
Schriftenreihe Strategisches Management
1
Schriftenreihe zu Arbeitswissenschaft und Technologiemanagement
1
Service business
1
Springer Gabler Research
1
Strategic market creation : a new perspective on marketing and innovation management
1
TCW Wissenschaft und Praxis
1
The Jossey-Bass business & management series
1
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ECONIS (ZBW)
74
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1
Enhancing customer experience in the service industry : a global perspective
Altinay, Levent
(
ed.
);
Poudel, Surya
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011419571
Saved in:
2
Social Customer Relationship Management : Grundlagen, Anwendungen und Technologien
Alt, Rainer
;
Reinhold, Olaf
-
2016
Persistent link: https://www.econbiz.de/10011531859
Saved in:
3
Reifegradmodell zur digitalen Kundeninteraktion im Internet
Jüngst, Johannes
-
2016
Persistent link: https://www.econbiz.de/10011550237
Saved in:
4
Managing consumer services : factory or theater?
Baglieri, Enzo
(
ed.
)
-
2014
Persistent link: https://www.econbiz.de/10010476951
Saved in:
5
Role configurations in the service provision process : empirical insights into co-creation of value
Siltaloppi, Jaakko
;
Nenonen, Suvi
- In:
International journal of quality and service sciences
5
(
2013
)
2
,
pp. 155-170
Persistent link: https://www.econbiz.de/10009768460
Saved in:
6
User-centered radical innovation at Telekom Innovation Laboratories : tools and methods to generate new propositions for mobile payment
Steinhoff, Fee
;
Breuer, Henning
- In:
Strategy and communication for innovation
,
(pp. 381-395)
.
2013
Persistent link: https://www.econbiz.de/10010246315
Saved in:
7
There is something forgotten about the customer in the state of Denmark's finance : the tale of Danske Bank's misaligned innovation and communication strategy
Andersen, Jørn Bang
- In:
Strategy and communication for innovation
,
(pp. 347-365)
.
2013
Persistent link: https://www.econbiz.de/10010246321
Saved in:
8
Social CRM in the airline industry : engaging the digital natives
Neises, Laura
-
2013
Persistent link: https://www.econbiz.de/10010255713
Saved in:
9
Kooperatives Customer Relationship Management : Fallstudien und Informationssystemarchitektur in Finanzdienstleistungsnetzwerken
Geib, Malte
-
2006
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003255153
Saved in:
10
Zur Qualität von Inbound Centers im Marketing : Typen - Wirkungen - Implikationen
Schagen, Alexander
-
2012
Persistent link: https://www.econbiz.de/10009671542
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