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subject:"Internet"
~person:"Pitt, Leyland F."
~person:"Schenk, Michael"
~subject:"Online-Marketing"
~type_genre:"Aufsatz im Buch"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Media usage"
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Internet
Online-Marketing
Media usage
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Mediennutzung
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Communication media
2
Digitale Dienste
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E-commerce
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Internet marketing
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Pitt, Leyland F.
Schenk, Michael
Wilbur, Kenneth C.
4
Braun, Michael
3
Eimeren, Birgit van
3
Frees, Beate
3
Hauser, John R.
3
Liberali, Guilherme
3
Neuner, Michael
3
Urban, Glen L.
3
Albrecht, Carmen-Maria
2
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2
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2
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2
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2
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2
Liaukonyte, Jura
2
Liebowitz, Stanley Jason
2
Mevenkamp, Andreas
2
Mishra, Ashok K.
2
Pelsmacker, Patrick de
2
Rao, H. Raghav
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Shin, Dong-Hee
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2
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2
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1
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Medienunternehmen im digitalen Zeitalter : neue Technologien - neue Märkte - neue Geschäftsansätze
2
Journal of consumer behaviour : an international research review
1
Online consumer behavior : theory and research in social media, advertising, and e-tail
1
Roadmap to E-Business : wie Unternehmen das Internet erfolgreich nutzen ; Festschrift zum 75. Geburtstag von Prof. Dr. Heinz Weinhold-Stünzi
1
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ECONIS (ZBW)
5
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Viewer reactions to online political spoof videos and advertisements
Bal, Anjali S.
;
Campbell, Colin L.
;
Pitt, Leyland F.
- In:
Online consumer behavior : theory and research in …
,
(pp. 185-208)
.
2012
Persistent link: https://www.econbiz.de/10009567794
Saved in:
2
Special issue : Untangling the web : exploring the boundaries of social media and consumer generated content
Pitt, Leyland F.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10009424870
Saved in:
3
Soziale Milieus in der Bundesrepublik Deutschland und E-Commerce-Nutzung
Döbler, Thomas
;
Schenk, Michael
;
Schmitt-Walter, Nikolaus
- In:
Roadmap to E-Business : wie Unternehmen das Internet …
,
(pp. 152-167)
.
2002
Persistent link: https://www.econbiz.de/10001682808
Saved in:
4
Die Rezeption der Online-Medien-Angebote erste Trends
Stark, Birgit
;
Schenk, Michael
- In:
Medienunternehmen im digitalen Zeitalter : neue …
,
(pp. 91-108)
.
1999
Persistent link: https://www.econbiz.de/10001440207
Saved in:
5
Die Rezeption der Online-Medien-Angebote erste Trends
Stark, Birgit
;
Schenk, Michael
- In:
Medienunternehmen im digitalen Zeitalter : neue …
,
(pp. 91-108)
.
1999
Persistent link: https://www.econbiz.de/10014550191
Saved in:
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