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subject:"Internet marketing"
~language:"eng"
~person:"Bishop, Melissa"
~person:"Brazell, Jeff D."
~subject:"Purchase decision"
~subject:"United States"
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Bishop, Melissa
Brazell, Jeff D.
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
The journal of consumer marketing
1
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ECONIS (ZBW)
2
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Measuring psychographics to assess purchase intention and willingness to pay
Barber, Nelson
;
Kuo, Pei-jou
;
Bishop, Melissa
;
Goodman, …
- In:
The journal of consumer marketing
29
(
2012
)
4
,
pp. 280-292
Persistent link: https://www.econbiz.de/10009582068
Saved in:
2
Bayesian analysis of hierarchical effects
Chandukala, Sandeep R.
;
Dotson, Jeffrey P.
;
Brazell, Jeff D.
- In:
Marketing science : the marketing journal of the …
30
(
2011
)
1
,
pp. 123-133
Persistent link: https://www.econbiz.de/10008905585
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